... a Gartner client? Executive leaders must navigate complex ESG regulations while advancing enterprise sustainability goals. Leverage this initiative for practical insights and technology advice to enhance both sustainability and business outcomes. Scope Analysis Topics Suggested First Steps Essential ...
Analyst(s): Abbott Martin | Kristin Moyer | Sarah Watt
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... presents unique challenges shaped by macroeconomics, business buyer behaviors and generative AI technologies. This leadership vision provides a playbook for leading in the middle. Overview Recommended Actions Gartner Recommended Reading Gartner Research ...
Analyst(s): John-David Lovelock | Mark McDonald | Katie Gove
... near-term revenue and significant long-term opportunity to technology and service providers, even though hype currently outweighs sales. General managers must draft and deliver strategies that position them for growth in AI. This resource collection offers the means to do so. Analysis Research Highlights Gartner ...
... the skills needed to support sales, with new technology and decision-driven analytics fueling this evolution. Sales operations leaders must prepare for new execution demands by reassessing strategic visions and organizational designs. Overview Recommended Actions Gartner Recommended Reading Gartner Research ...
Analyst(s): Sandhya Mahadevan | Tyler Huguley | Kelly Fischbein | Guy Wood | Steve Rietberg
... Research Already a Gartner client? Just stopping by? Effective market positioning and differentiation requires understanding the dynamics that drive demand for your products and solutions. This initiative helps B2B CMOs define target audiences as well as develop messaging that attracts ideal buyers and propels ...
Analyst(s): Alan Antin | Amy Abatangle | Sharon Cantor Ceurvorst
... Microsoft Copilot for Sales is a new and rapidly evolving addition to CRM software that challenges current data governance, business processes and data flows. This research provides a pragmatic analysis for application technical professionals tasked with evaluating and implementing this service. Overview ...
... Logistics leaders can use this Toolkit to allocate activity-based logistics costs for a cost-to-deliver analysis, a component of cost to serve. It includes a PowerPoint deck for stakeholder education and alignment and an Excel workbook that can be edited to customize the costs to be allocated. Gartner ...
... become crucial for deploying complex workloads that deliver business services. These platforms combine workflow orchestration, workload automation and resource provisioning, and extend capabilities to data pipelines and cloud-native architectures. Investment Implications What to Watch For Gartner Research ...
... chief procurement officers highlights their top three technology priorities for 2025. CPOs should consider how their digital strategy priorities stack up against those of their peers to remain competitive and consider action steps for each priority to drive success. More Detail Gartner Recommended Reading ...