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Premium Research Apr 2025
... Life science organizations are accelerating digital lab of the future strategies, using AI and automation in lab information management systems and moving away from legacy processes and technologies. Life science CIOs can use this research to improve their understanding of the evolving LIMS market. O ...

Analyst(s):   Reuben Harwood   |   Michael Shanler   |   Lynn Rice
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Premium Research Apr 2025
... The 2025 technology general manager leadership vision requires injecting AI into products, services, revenues, business models and differentiation. Making these changes in the context of economic, market and technological challenges is the crux of the leadership challenge. Overview Recommended Actions ...

Analyst(s):   Matthew Brown   |   Mark McDonald   |   Tarun Rohilla
Premium Research Mar 2025
... This presentation offers key findings from the 2024 Gartner Security Buying Behavior Survey showing that buyers are shifting their priorities. Product leaders planning their go-to-market resource allocations can use the findings to understand customers’ buying approaches and investment priorities. Ga ...

Analyst(s):   Marissa Schmidt   |   Charanpal Bhogal   |   Tushar Jain
Premium Research Mar 2025
... Paid media spend is rising with increased channel and campaign activity. To succeed, digital marketing leaders must enhance the maturity of strategic planning, audience building, execution, measurement and optimization. This research offers insights to level up advertising campaigns and management. O ...

Analyst(s):   Andrew Frank   |   Eric Schmitt   |   Mike Froggatt
Premium Research Mar 2024
... Crafting a comprehensive PMN portfolio that can address the diversified needs of various enterprise sizes presents a complex task for product leaders. This document offers a roadmap to building an end-to-end PMN portfolio and segmenting offerings based on enterprise size. Overview Strategic Planning ...

Analyst(s):   Sylvain Fabre
Research Nov 2024
... Access Research Already a Gartner client? Demand generation is a vital investment for emerging tech providers as it fuels visibility and growth. Tech CEOs and their marketing teams can use these peer benchmarks to compare their marketing investments in order to create and capture demand through the use ...

Analyst(s):   Viharika Peddi
Premium Research Nov 2024
... from the 2024 Gartner Business Outcomes of Technology Survey can help them identify where they can help their banking clients increase their chances for success. Data Snapshot Data Insights What You Need to Do What You Need to Know Gartner Recommended Reading Gartner Research ...

Analyst(s):   Peter Ryan
Premium Research Jun 2024
... GenAI is a critical priority for CIOs as it drives innovation, enhances operational efficiency and enables data-driven solutions that can transform business processes and improve decision making. In this session, we will discuss the current state of GenAI, key use cases, the technology landscape and ...

Analyst(s):   Arun Chandrasekaran
Premium Research Jul 2024
... in enterprises, but recent developments have made Arm more competitive with x86. I&O professionals can use our assessment of Arm-based CPU validity for enterprise workloads by examining software compatibility, performance and sustainability. Overview Analysis Guidance Gartner Recommended Reading Note ...

Analyst(s):   Adrian Wong
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