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Premium Research Feb 2025
... Banks require increasingly diverse payment solutions. Product leaders targeting banking payments should include the impact of top trends, such as embedded payments, machine customers, blockchain and cross-border payments, in go-to-market efforts. Overview What You Need to Know Gartner Recommended Readi ...

Analyst(s):   Debbie Buckland   |   Peter Ryan
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Premium Research Mar 2025
... As content operations technology and AI proliferate across the martech stack, digital marketing leaders are struggling to manage their metadata effectively. They can navigate this complexity by developing a metadata strategy with a crawl, walk, run approach focused on use cases and business goals. Mo ...

Analyst(s):   Matt Wakeman   |   Rene Cizio
Premium Research Apr 2025
... CSCOs must secure quick wins to build credibility, but not all wins are worth chasing. The wrong moves waste time or fail to deliver real impact. This research provides you with tools to identify, prioritize and execute wins that drive business value fast. Action Name Gartner Research ...

Analyst(s):   Michael Dominy   |   Akanksha Pandey
Premium Research Feb 2025
... Future supply chains are shaped by many drivers, including geopolitical dynamics, AI advancements, increased ESG regulations, talent scarcity and data control. CSCOs can get future-ready by prioritizing capabilities that support the delivery of their desired competitive characteristics. Gartner Resea ...

Analyst(s):   Samuel Kim   |   Marco Sandrone
Premium Research Feb 2025
... productivity. Heads of enterprise architecture must prioritize reducing technical debt that impedes CIO objectives, and enable stakeholders to remediate it. Gartner Recommended Reading Gartner Research ...

Analyst(s):   Rhyan Light   |   Austin Steinmetz
Research Mar 2025
... Access Research Already a Gartner client? Retail CIOs rank improving customer experience, acquiring new customers and increasing revenue from existing customers as critical outcomes of their enterprises’ digital technology investments. Product leaders should align product roadmaps and go-to-market str ...

Analyst(s):   Sandeep Unni   |   Kelsie Marian
Premium Research Mar 2025
... This infographic identifies 45 security-related technologies being adopted by global enterprises, and maps them according to adoption phase, deployment risk and enterprise value. Security and risk management leaders can use this infographic to compare their technology investments with their peers’. O ...

Analyst(s):   Wayne Hankins   |   Aanchal Mair
Premium Research Feb 2024
... Generative AI provides opportunities to innovate critical go-to-market activities, including messaging development. Product marketing leaders must understand when and how to leverage generative AI to support messaging, depending on the use cases and communication goals. More Detail Gartner Recommended ...

Analyst(s):   Robert Benitez   |   Alan Antin   |   Molly Beams
Premium Research Mar 2025
... In 2025, institutions are building financial resilience while seeking to improve the student experience through investment in technologies, such as AI and cloud. Higher education CIOs can use this presentation to manage the impact of business and technology trends on their strategic priorities. Overv ...

Analyst(s):   Paul Riley   |   Grace Farrell
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