... transactions. Digital marketing leaders can use this research to deploy effective website elements that drive valuable digital interactions and purchases for B2B customers. Gartner Research ...
Analyst(s): Marketing Research Team
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... sustaining and enhancing the value suppliers provide. The deck also introduces a cross-functional approach to supplier governance. When to Use Directions for Use Gartner Research ...
... B2B tech-buying isn’t linear; it involves multiple stakeholders and often suffers delays due to information overload. Tech CEOs can use this guide to map out how their target prospects navigate the buying journey, validate the mapping and identify touchpoints for sales and marketing initiatives. Gartner ...
... intended goals and further organizational strategy. Use this research to understand the different roles the GC can fill, key responsibilities and criteria for determining what to take on. Gartner Recommended Reading Gartner Research ...
... Recent changes to the risk landscape have introduced increased need for legal and compliance leaders to build effective risk management programs in 2024. This research highlights core capabilities that will help leaders strengthen their risk management programs and meet new demands. Gartner Recommended ...
... focuses on the second phase of product/service transformation — business case development. It provides best-practice frameworks and an off-the-shelf template to help strategy leaders build a business case for transformative growth opportunities. Analysis Research Highlights Gartner Recommended Reading ...
... in procurement where minimal progress has been made. Attend this hour-long webinar to learn how to maximize the value of data & analytics investments for procurement leaders. Session Description Learning Objectives Intended Audience Gartner Recommended Reading Gartner Research ...
... Download the PowerPoint collection of R&D technology roadmap visuals for guidance, sample visuals and editable templates to build compelling tech roadmaps. R&D leaders should use this deck to succinctly communicate the technology strategy and development milestones to stakeholders. When to Use Gartner ...
Analyst(s): Research and Development Research Team
... Due to the pressing need for efficient GHG emissions reduction strategies in logistics, this research equips logistics leaders with a framework to launch a GHG Emissions Reduction Program that prioritizes sustainability initiatives, enabling emissions reduction with fewer steps. Overview Steps Review ...