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Premium Research Dec 2025
... scorecard should also be used to align investments with the objectives they best serve in order to improve tradeshow outcomes. When to Use Directions for Use Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Christy Ferguson   |   Ray Pun
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Research Dec 2025
... engagement, change management, and integration complexity. These insights guide heads of infrastructure and IT operations to drive business alignment, enable iterative rollout, and leverage automation and AI for improved service delivery. Gartner Research ...

Analyst(s):   Chris Laske   |   Rich Doheny   |   Mark Cleary
Premium Research Jan 2026
... AI in purchasing decisions. Success depends on relevant outreach, clear value demonstration, and integrating enablement tools into sellers’ workflows for higher adoption and better deal quality. Insights at a Glance Strategic Planning Assumption Issue Context Impact Brief More Detail Gartner Recommended ...

Analyst(s):   Shreyas Krishnan   |   Bill Yetman   |   Alyssa Cruz
Premium Research Jan 2026
... environmental sustainability progress; however, not all investments align to wider goals. Executive leaders must evaluate the range of opportunities for AI for environmental sustainability and determine where they need to invest to safeguard against failed initiatives. Gartner Insights Abstract ...

Analyst(s):   Shanna Grafeld   |   Lillian Oyen-Ustad   |   Kristin Moyer   |   Sarah Watt
Research Jan 2026
... against seven use cases and 13 critical capabilities. Sales operations leaders should use the ratings in this report to identify a shortlist of vendors for deeper evaluation. Overview What You Need to Know Analysis Apparound Bit2win Conga CSG DealHub Epicor Infor Oracle PROS Salesforce RCA SAP servicePath ...

Analyst(s):   Luke Tipping   |   Mark Lewis
Premium Research Jan 2026
... Research and development leaders face added complexity as a result of AI, uncertainty around corporate growth sources, and an imperative to optimize costs. To effectively lead during times of rapid change, they must identify, address and act on critical trends and challenges. Overview Recommended Acti ...

Analyst(s):   Svetlana Golden   |   Atul Dighe
Research Dec 2025
... Access Insights Already a Gartner client? With the surge in AI search, it’s imperative that CCOs act to appeal to AI-based algorithms. Those who adapt their PR strategies to prioritize an AI audience through AEO can gain a critical competitive edge, ensuring search results are more likely to accurately ...

Analyst(s):   Dorian Cundick   |   Dorian Cundick
Research Jan 2025
... Access Research Already a Gartner client? Product leaders targeting banking and investment services must hone their offerings and messaging to align with buyer outcomes. Gartner’s insights on customer needs, growth opportunities and buyer behavior all support product planning and go-to-market strategy ...

Analyst(s):   Debbie Buckland   |   Jeff Casey
Research Nov 2025
... Access Research Already a Gartner client? Gartner’s 17th annual Healthcare Supply Chain Top 25 ranks leading U.S.-based health system supply chains. CSCOs and supply chain leaders can use this research to learn about resurgence of cost management strategies, accelerating digital initiatives and expand ...

Analyst(s):   Salil Joshi
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