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Premium Research Apr 2025
... Retail execution management solutions help consumer goods companies and retailers adhere to their promotional agreements by tracking events and providing actionable insights. CG CIOs can use this guide to identify and evaluate REM solution vendors to support their digital business transformation ini ...

Analyst(s):   Ellen Eichhorn   |   Tom Nolan
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Research Apr 2025
... Access Research Already a Gartner client? Low-code/no-code platforms speed development, but few citizen developers can use them effectively and safely. This research shows software engineering leaders how to support and govern low-code/no-code use at scale so that citizen developers can build high-qua ...

Analyst(s):   Oleksandr Matvitskyy   |   Mukul Saha
Premium Research Apr 2025
... Without competitive barriers, tech providers of generative AI will struggle to create sustainable revenue streams. Product leaders should build ecosystems around the GenAI value chain to deliver sustainable revenue based on client outcomes. Overview Strategic Planning Assumption Analysis Background and ...

Analyst(s):   Jim Hare   |   Emil Berthelsen
Premium Research May 2025
... Product-led growth has become a standard component of go-to-market approaches, yet many tech providers haven’t mastered the essentials. Tech CEOs must use this research to successfully leverage technology and adapt traditional lead progression methods with PLG motions. Overview Introduction Analysis Gar ...

Analyst(s):   David Yockelson   |   Martin Prendergast
Premium Research Apr 2025
... Gartner’s 2024 IAM Leadership Survey found that only 20% of identity and access management leaders enhance business agility while minimizing loss and disruption. To secure and enable the business, IAM leaders must embed business strategies in decision making and standardize IAM capabilities. Overview ...

Analyst(s):   Zachary Smith   |   Phillip Shattan
Premium Research May 2025
... Transitioning CPOs must grasp the needs and communication styles of new stakeholders, including direct reports, peers and their boss, to make an early impact. Use these insights to refine your strategy, craft compelling narratives and bolster influence across diverse stakeholder groups. Action Name Ga ...

Analyst(s):   Fareen Mehrzai   |   Jeremy Suter
Premium Research Jun 2025
... Gartner’s Supply Chain Top 25 ranking uses a methodology that combines business metrics and community opinion to identify the Masters, Top 25 and other leading companies. CSCOs can review our 21st-annual ranking to learn which leaders differentiated themselves in 2025. Gartner Research ...

Analyst(s):   Simon Bailey   |   Kimberly Ennis
Premium Research Aug 2025
... Business owners often fail to fully engage in the process of managing third-party risks, despite their vital frontline role. This guidance helps cybersecurity leaders engage their business partners to share third-party cyber risk management responsibilities. More Detail Contributors Gartner Recommended ...

Analyst(s):   Alicia Booker-Carney
Research Sep 2025
... Access Insights Already a Gartner client? CIOs should optimize risk, value and cost in a business context through the lens of key stakeholder needs. Doing so will strengthen business cases, funding requests, committee reviews and board reporting to support the achievement of business outcomes. Overview ...

Analyst(s):   Paul Proctor   |   James Anderson
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