... Gartner’s latest forecast reflected uncertainty for security spending and called for growth in end-user spending of 10.7% in 2025, which was lower than our prior forecast, which had called for 12.4%. The budget priority for security remains high, and demand appears to have stabilized. Gartner Research ...
Analyst(s): Frank Marsala
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... While preference for incumbent vendors is the top choice in supply chain software purchases, regional preferences for these vendors vary. Understanding these dynamics is crucial for product leaders to determine their growth strategy for both retaining existing customers and acquiring new accounts. Data ...
... essential for implementing efficient data security programs. Clear guidelines help business units classify data accurately, reducing risk and improving compliance by applying targeted controls. This toolkit supports cybersecurity leaders in building effective policies. When to Use Directions for Use Gartner ...
Analyst(s): Bart Willemsen | Nader Henein | Andrew Bales | Paulo Aresta
... future state and prescribing specific behaviors for change success can be challenging without a repeatable process. PPM leaders can use this tool to align the definition of a change to the actual behaviors needed for adoption. When to Use Directions for Use Gartner Recommended Reading Gartner Research ...
... this sample pitch deck as a tool to gain approval for their proposed brand strategy. The Toolkit will also help CMOs share the brand's current state, opportunities for improvement, and how the brand provides business impact. When to Use Directions for Use Gartner Recommended Reading Gartner Research ...
... Misalignment between IT and business is a top challenge for organizations, especially amid volatility and complexity. Enterprise applications leaders should use this tool to create an executive summary of their strategic plan for enterprise applications. When to Use Directions for Use Gartner Recommended ...
... this tool to identify which components of the Communications Framework for Operational Excellence (CFOX) to target for improvement based on a self-assessment, stakeholder interviews and root cause analysis. When to Use Directions for Use Contributors Gartner Recommended Reading Gartner Insights Abstract ...
... Sales enablement is a core responsibility for most product marketing leaders. Those who follow the recipe and support continuing sales education, creating templates and creating content for DSRs will drive faster growth for their organizations. Data Snapshot Data Insights What You Need to Do What You ...
... priority and a difficult challenge for tech marketers, but it doesn’t have to be so hard. Product marketing leaders can teach their teams the approaches described below to strengthen messaging for a variety of offerings, audiences and content types. When to Use Directions for Use Gartner Recommended Reading ...