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Premium Research Apr 2025
... Tech services leaders must contract for innovation and business transformation to deliver effective business outcomes for clients. Offerings with planned innovation deliver higher renewal rates, improved client satisfaction and better account profit margins. Overview Strategic Planning Assumption Analysis ...

Analyst(s):   David Ackerman
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Premium Research Aug 2025
... As CCOs’ remit has grown, so too has the need for effectively using metrics. This guide aggregates best practices for elevating your function’s measurement and reporting capabilities to track and prove the value of Communications activities. Analysis Research Highlights Contributors Gartner Recommended ...

Analyst(s):   Adam Herold
Premium Research Aug 2025
... especially during prolonged economic headwinds. Use this tool to generate the best cost management plan for your situation based on over 100 cost-cutting and cost optimization options. When to Use Directions for Use Gartner Research ...

Analyst(s):   Mackenzie Whitely
Premium Research Jun 2025
... B2B buyers are increasingly turning toward generative AI to gather information for technology purchase consideration. Demand generation leaders can watch this video for recommendations on how to mitigate related risks by fostering human-trusted channels and correcting prospect misconceptions. Gartner ...

Analyst(s):   Alan Antin
Premium Research Jul 2025
... Fintech partnerships are a highly potent means for financial services leaders to modernize their infrastructure and deliver cutting-edge products and services. This research helps financial services leaders determine which types of partnership are right for their organizations. Overview Conclusion Gartner ...

Analyst(s):   Kristy Waterhouse
Premium Research Apr 2025
... interdependencies between key metrics, enabling informed decisions to drive performance and innovation. Overview About the Tool and Its Results Directions for Use Gartner Recommended Reading Gartner Research ...

Analyst(s):   Supply Chain Research Team
Premium Research Jun 2025
... to make smarter decisions, create better products and improve processes. This research helps tech CEOs and their D&A leaders to activate the function for delivery and scale through structure, talent and alignment. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Tech CEO Research Team
Premium Research Sep 2025
... meets business objectives and revenue expectations. This step-by-step guide will help tech CEOs build a foundational program with the necessary content for channel partner recruiting and enablement. Overview Steps Ongoing Program Management Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Sriya Joshi   |   Ron Burns   |   Igor Marchal
Premium Research Apr 2025
... social media efforts is crucial for digital marketing leaders aiming to track success. However, many struggle with consistency and actionable insights. Use these scorecards to enhance transparency, align stakeholders and catalyze continuous improvement. When to Use Directions for Use Gartner Recommended Reading ...

Analyst(s):   Claudia Ratterman
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