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Research Jun 2025
... Gartner client? CSPs are looking to drive B2B growth and enterprise customer engagement, and developing digital marketplace solutions are a key enabler for this. Technology and services providers should use this report to understand market and competition dynamics, and future scenarios. Overview Analysis ...

Analyst(s):   Will Rice   |   Khurram Shahzad
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Research Jun 2025
... than prior LLMs. They are better at work that involves logic, planning and reasoning. CIOs must experiment with reasoning models now, but wait for them to mature for use in most areas beyond early niche applications. Overview Introduction Description Benefits and Uses Risks Recommendations Representative ...

Analyst(s):   Rajesh Kandaswamy   |   George Brocklehurst   |   Daniel Sun   |   Tong Zhang
Premium Research Aug 2025
... Customer retention is critical but increasingly challenging for retail banks. Financial services leaders can use this research to understand what factors drive attrition and how to retain customers and deepen relationships to drive growth. Overview Data Insights Gartner Recommended Reading Gartner Research ...

Analyst(s):   Van To   |   Bhawna Handa   |   Priyanka Shukla
Premium Research Aug 2025
... This benchmark answers that question and provides a structured methodology to communicate how spending is measured and managed. Overview What It Is Directions for Use Gartner Recommended Reading Gartner Research ...

Analyst(s):   Cesar Lozada   |   Jamie Guevara
Premium Research Apr 2025
... The U.S. defense agency budget for FY25 allocates $14.5 billion to fortify network protections with increased monitoring and innovative threat detection tactics. This research gives product leaders insights into market opportunities and strategies to compete in the growing cybersecurity market. Gartner ...

Analyst(s):   Daniel Snyder   |   Rishi Sood   |   George Sellner
Premium Research May 2025
... Outsourcing serves many purposes for government CIOs, including enabling cost savings, repurposing internal staff and alleviating skills shortages. Government CIOs can improve mission outcomes when outsourcing by implementing the practical techniques outlined in this note. Overview Introduction Analysis ...

Analyst(s):   William Maurer   |   Daniel Snyder   |   Jess Aggio
Premium Research May 2025
... team burden. But our research shows that high performers proactively plan, developing disruption response playbooks and cross-stakeholder consensus for information sharing and coordination. Gartner Research ...

Analyst(s):   Amadea Smith   |   Snigdha Dewal   |   Alex Curry
Premium Research Jul 2025
... Ensuring SaaS resilience means looking beyond standard sourcing and security reviews to assess how providers design, operate and test for availability and disaster recovery. Heads of I&O can leverage this assessment to foster cross-functional alignment, prioritize risks and support deeper reviews. Gartner ...

Analyst(s):   Amol Nadkarni   |   Ron Blair   |   Ajeeta Malhotra
Premium Research Jun 2025
... Legacy product KPIs miss the value that AI brings to customers, creating a missed opportunity for differentiation and pricing. Product leaders must measure product performance based on outcomes that customers recognize, trust and attribute to the product. Overview Introduction Analysis Gartner Recommended ...

Analyst(s):   Radu Miclaus   |   David Yockelson   |   Vuk Janosevic
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