... CMOs struggle to design a personalization strategy due to the complexity of customer behaviors and the numerous options for tailoring content and experiences across the customer journey. Explore how CoreQuartz* developed an adaptive strategy to increase digital commerce sales. Case Overview Problem ...
Analyst(s): Janine Kanters | Anna Maria Virzi | Michael Ro
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... There is a growing need for D&A governance operating models that are flexible, scalable, and able to integrate with other governance bodies to support diverse AI initiatives. D&A leaders can use this research as a foundation to tailor a governance operating model that aligns with their organization’s ...
Analyst(s): Sarah Turkaly | Andrew White | Sally Parker
... Data and analytical governance is a business initiative that relies on ITfor tooling, metadata management, policy automation and performing technical steps of governance processes. Technical practitioners can use this reference architecture to help the business deliver effective D&A governance. Architecture ...
... analytics teams stand up their individual implementations. D&A leaders can use Gartner’s D&A operating model framework to configure and design their own for successful reuse across all D&A initiatives. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...
Analyst(s): David Pidsley | Andrew White | Alan D. Duncan
... Research Already a Gartner client? The evolution in mindset, technology and work patterns has reshaped employee expectations, creating new conditions for high-performing teams. Executive leaders can explore the seven characteristics of high-performing teams, along with hacks and AI tips, to ensure their ...
Analyst(s): Daniel Sanchez Reina | Mbula Schoen | Matthew Colletti
... Geopolitical shifts require D&A leaders to focus on contingency planning for products that may be subject to tariffs and to confront related increased costs. Analytics and AI must also be used to proactively adapt to a volatile trade environment by anticipating and responding as conditions change. More ...
Analyst(s): Lydia Clougherty Jones | Jamie O'Brien | Carlie Idoine
... tool to better understand how their CX functions’ structure and resources compare with those of peers and high performers. Data Insights Directions for Use About This Research Recommended by the Authors Gartner Research ...
Analyst(s): Karly Szczepkowski | Maria Marino | Radhika Garg
... leaders is emerging: sense-makers who have gained board confidence on the right level of protection and spend. This research offers a three-step path for all CIOs and CISOs to join the best of the best. Insights at a Glance Issue Context Impact Brief Gartner Recommended Reading Gartner Research ...
Analyst(s): Kristin Moyer | Tina Nunno | Christopher Mixter
... A desktop as a service solution greatly reduces this recovery time. This research helps end-user services leaders improve organizational resilience for endpoints. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...
Analyst(s): Sunil Kumar | Stuart Downes | Mark Margevicius