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... Despite ongoing speculation that customers are abandoning the public cloud, consumption continues to grow as organizations leverage cloud technologies to achieve business objectives. Product managers can use this research to align offerings to public-cloud-enabled customer outcomes in a maturing mar ...
... Weak PMO-stakeholder relations limit PMO influence, reduce executive support and hinder portfolio outcomes. PMO leaders must focus on engaging executive groups, prioritizing strategic interactions and providing actionable advice to elevate stakeholder partnerships and, in turn, their own impact. Over ...
... Cross-selling products and services to existing customers is key to growth. To improve cross-selling efforts, product leaders can use Gartner’s Enterprise Technology Adoption Profiles to target customers that are most likely to find other products appealing with a proposition tailored to them. Gartne ...
... Access Research Already a Gartner client? Heading into 1Q25 earnings reports, we expect uncertainty to be the most resonant theme. This research highlights our view of the uncertainty from U.S. government policy and its impact on spending, corporate development, software company investment plans and t ...
... Access Research Already a Gartner client? Heads of enterprise architecture endeavor to upskill architects, but the necessary key competencies are dynamic. This often results in misdirected development. Heads of EA should use this data to augment architects’ critical skills to substantially impact thei ...
... Cybersecurity-induced friction occurs when employees need to exert “unnecessary” effort to comply with security measures, impacting productivity and leading them to adopt less secure practices. This research offers cybersecurity leaders with four actionable best practices to mitigate this friction. O ...
... everything-as-code approach encourages operational efficiencies throughout the IT organization, bridging previous IT silos and providing a better end-user experience. The benefits of EaC allow CIOs to better demonstrate IT value through speed, consistency and enterprisewide programming of functions. ...
... Retailer marketing budgets decreased amid increased pressure to drive sales. To achieve their goals in this dynamic, CMOs are investing heavier in paid media, while driving efficiencies from tech. Use this benchmarking report to contextualize your marketing budget plans. Data Snapshot Data Insights Wha ...