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Premium Research May 2025
... Traditional IT change management does not support the velocity of change required to support an organization’s digital objectives. IT service management leaders should use this three-step research to modernize change management and ensure alignment with agile ways of working. More Detail Gartner Recommended ...

Analyst(s):   Mark Cleary
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Premium Research May 2025
... While healthcare delivery organization CMOs are contending with fewer budget resources, pharma leaders are strategically investing following an increase in funding. Use this benchmarking report to better contextualize budget allocations across resources, channels and programs. Data Snapshot Data Insig ...

Analyst(s):   Chris Beland
Premium Research May 2025
... DPES revenue is being impacted by two market forces: the rise of digital-physical business models and ubiquitous AI. Tech services leaders of DPES providers must help buyers succeed in a future shaped by AI-infused products and services that seamlessly blend the digital and physical. Overview Analysis ...

Analyst(s):   Brendan Williams
Research May 2025
... Access Research Already a Gartner client? Eighty-four percent of HR software buyers face implementation issues during software deployment, leading to high levels of purchase regret. HR technology leaders can use the best practices outlined in this research to address these challenges and ensure succes ...

Analyst(s):   Josie Xing
Premium Research May 2025
... GenAI-enabled products still mostly function as assistants, powered by general LLMs, but enterprise clients want AI embedded where the work happens. Tech CEOs can achieve defensible differentiation by building workflow-native AI products, powered by domain-specific models and proprietary data. Overvi ...

Analyst(s):   Vuk Janosevic
Premium Research May 2025
... Digital marketing leaders recognize social media marketing is critical to achieving their goals, but poorly defined goals and metric leads to ineffective strategies. Use our four-step formula to refine your social media marketing strategy and focus your efforts. Overview Introduction Analysis Contributo ...

Analyst(s):   Claudia Ratterman
Premium Research May 2025
... AIは重要なテクノロジ・トレンドとなっているが、最終的に求められるのは、競争に勝てるようにビジネスを支援することである。日本のエグゼクティブ・リーダーは、他国の場合と比較すると、高度なテクノロジの利用において信念に基づく投資を行うことが多い。 戦略的プランニングの仮説事項 データ・スナップショット データ・インサイト 推奨リサーチ 根拠 Gartner Research ...

Analyst(s):   Tsuneo Fujiwara
Premium Research May 2025
... Evolving business goals can challenge CCOs by exposing capacity gaps in the Communications function. Use this research to determine which decision-making factors to use — function goals, needs or resources — when considering whether to address these gaps by insourcing or outsourcing. Overview Introduc ...

Analyst(s):   Paul Swiergosz
Premium Research May 2025
... B2B manufacturing CMOs seize the opportunity of increased budgets to drive growth through investments in digital channels and technology. Use this research to benchmark your B2B manufacturing budget against your peers and explore strategic trends to guide marketing planning and investments. Data Snap ...

Analyst(s):   Alan Lopez
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