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Research Jun 2020
... Widespread IoT adoption is driving increased deployment of digital twins. Application leaders should understand how to source COTS digital twin templates and digital-twin-enabling technologies. They should recognize the trade-offs in effort, time-to-deployment and flexibility. Gartner Insights Abstract ...

Analyst(s):   Benoit Lheureux
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Research Jun 2021
... The 5G mobile network platform opportunity is attracting public and private cloud providers as well as CSPs and new partners. We identify representative participants in this new ecosystem and why they should be considered for 5G public and PMN infrastructure in addition to traditional vendors. Gartne ...

Analyst(s):   Peter Liu   |   Sylvain Fabre
Research Feb 2023
... reassess their existing sourcing strategy to address current and upcoming demands. Overview Market Definition Market Description Market Direction Market Analysis Representative Vendors Vendor Profiles Market Recommendations Gartner Recommended Reading Note 1: Representative Vendor Selection Gartner Insights ...

Analyst(s):   Amresh Nandan   |   Pulkit Pandey   |   Peter Liu
Research Jan 2021
... for unified retail commerce as well as to help them identify providers in this market. Overview Strategic Planning Assumption Market Definition Market Description Market Direction Market Analysis Representative Vendors Market Recommendations Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Robert Hetu
Research Jan 2022
... procurement and vendor management leaders identify providers best suited to their needs. Overview Market Definition Market Description Market Direction Market Analysis Representative Vendors Vendor Profiles Market Recommendations Gartner Recommended Reading Note 1: Small and Midsize Businesses Note 2: MSP ...

Analyst(s):   Kevin Ji   |   To Chee Eng   |   Wataru Katsurashima   |   DD Mishra   |   Jaideep Thyagarajan
Research Mar 2019
... record-to-report services. Market Definition Market Description Market Direction Existing Performance Insights and Change Management Are a Must for Successful Adoption Contracts Must Move to a Combination of Labor, Transaction and Business Outcomes to Drive Optimal Internal and External Behaviors Market Analysis Representative ...

Analyst(s):   Alan Stanley   |   Cathy Tornbohm
Premium Research Feb 2023
... Identification of groups of ideal customers for your product or service is at the heart of market segmentation efforts. To win in competitive markets, technology and service providers should use this research to more effectively define target segments and focus their sales and marketing efforts. Overview ...

Analyst(s):   Derry Finkeldey   |   Molly Beams   |   Suzanne White
Research Jan 2026
... Access Insights Already a Gartner client? A universal CRM covering all technologies is a myth due to market fragmentation and the fast evolution of AI. This research guides enterprise application leaders in navigating CRM complexities, reviewing technologies, and identifying best-fit solutions for their ...

Analyst(s):   Ilona Hansen
Webinar Oct 19, 2026   Upcoming
... emerging risks Prediction markets are expanding the concept of who may be considered an insider. Employees with operational visibility, project knowledge, or access to confidential business information may be able to profit from company-related events without buying or selling securities. This shift creates ...

Analyst(s):   Alissa Lugo   |   Kelly Larmon   |   Isabelle Corbett Sterling
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