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Webinar On-Demand
... For many CFOs and their senior leaders, artificial intelligence (AI) is the future. CFOs aspire to lead both finance function and enterprise AI transformation, yet lack a clear roadmap and direct control over rising costs and risks. Join this complimentary Gartner finance webinar as a Gartner expert ...

Analyst(s):   Matthew Kiel
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Research Aug 2026
... marketing and demand generation leaders must define an AI vision, build organizational readiness and reinvent how work gets done, or risk diminished market impact against more nimble competitors. Why This Matters Blind Spots What’s Around the Corner Questions You Should Be Asking Gartner’s Positions Your ...

Analyst(s):   Brooke Grimes   |   Michael Maziarka
Research Aug 2026
... Access Insights Already a Gartner client? The rapid growth in AI consumption combined with changing pricing and market dynamics has led to dramatically different budgeting and forecasting requirements as AI is deployed at enterprise scale. CIOs must take a new approach by implementing four key practices ...

Analyst(s):   Stephanie McReynolds   |   Robert Naegle
... CONFERENCE ATTENDEE SALES GLOBAL EXHIBITOR SALES GARTNER C-LEVEL COMMUNITIES HIGH TECH & INVEST MIDSIZE ENTERPRISE END USER APRIL 16 - 19, 2027 EMERGING MARKETS EMEA & APAC SUPPLY CHAIN GBS EMEA & APAC ATHENS MIAMI BEACH CANNES BALI ...
Research Oct 2026
... Access Insights Already a Gartner client? C-suite leaders, influenced by vendor promises, media hype, and market expectations, are pressuring customer service leaders to “do AI.” However, AI is not a strategy. This four-step approach will give leaders a data-driven analysis that resets expectations and ...

Analyst(s):   Patrick Quinlan   |   Emily Potosky
Research Oct 2026
... Access Insights Already a Gartner client? As supply markets become increasingly volatile, constrained and technologically complex, competitive advantage depends on more than selecting the right suppliers. Forward-looking CPOs are investing in supplier capability development to secure access to critical ...

Analyst(s):   Miguel Cossio   |   Susan Boylan
Premium Research Jan 2024
... 4Q23 ended with mixed results as end-of-year spending remained subdued. This creates a guarded view on 2024, with high-tech product leaders having to contend with generative AI and the need to reignite demand. Overview Introduction Impacts and Recommendations Gartner Recommended Reading Gartner Research ...

Analyst(s):   Christy Ferguson   |   Dennis Gaughan   |   John-David Lovelock   |   Eric Goodness   |   Eric Trenk   |   Mark McDonald   |   Adam Woodyer
Premium Research Aug 2024
... Competitive behaviors in cloud AI infrastructure are shifting as new differentiators emerge. This research provides product managers with examples of hyperscalers adopting AI supercomputing architectures, enhancing features to efficiently use GPUs and investing in AI processor hardware ecosystems. Ov ...

Analyst(s):   Wataru Katsurashima   |   Sid Nag   |   Evan Zeng
Premium Research Feb 2024
... Although the concept of product-led growth may be enticing, an exclusively product-led growth strategy cannot be successful in every situation. Product leaders should use the Gartner Product-Led Growth Fit Matrix to assess how far a product-led growth strategy can take their product or portfolio. Ove ...

Analyst(s):   Radu Miclaus   |   Colin Fletcher   |   David Yockelson
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