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Research Jun 2026
... self-service and agentic AI capabilities to enhance operational efficiency and customer experience will sustain a competitive advantage. Insights at a Glance Market Opportunity Key Trends Methodologies & Definitions Gartner Recommended Reading Note 1: Agentic AI Spend Note 2: Exchange Rate Alert Gartner Insights ...

Analyst(s):   Manoj Bhatia   |   Lisa Unden-Farboud   |   Arunasree Cheparthi
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Premium Research Jul 2026
... enterprise vendors have lagged. Manhattan Associates’ recent announcement of a new tiered offering aligned to operational complexity signals a shift in the market toward more affordable and scalable SCE. Buyers must rightsize their investments, avoid the upsell trap and validate resources. Analysis Gartner Recommended ...

Analyst(s):   Brock Johns   |   Chap Achen   |   Oscar Sanchez Duran   |   Simon Tunstall   |   Ed Smith   |   Federica Stufano
Research Jun 2026
... To win the AI vendor race, product leaders must shift from simple integration to prioritizing profitable, differentiated use cases that anticipate market shifts. Why This Matters Blind Spots What’s Around the Corner Questions You Should Be Asking Gartner’s Positions Your Journey as a Chief Product Officer ...

Analyst(s):   Kristin von Manowski   |   Brandon Medford
Research Jun 2026
... Access Insights Already a Gartner client? Your brand is a vehicle to drive growth. It communicates who you are to the market — in how it speaks to both individuals and machines — and it governs internal decisions that support the enterprise growth strategy. Why This Matters Blind Spots What’s Around ...

Analyst(s):   Sharon Cantor Ceurvorst   |   Ewan McIntyre
Research Jun 2026
... Access Insights Already a Gartner client? The unified communications (UC) market is poised to yield low single-digit growth over the next two years as communications and meetings solutions experience heightened saturation. Providers enhancing their portfolios with value-added AI collaboration, video ...

Analyst(s):   Pankil Sheth   |   Ajit Patankar   |   Megan Fernandez   |   Nitin Narang
Research Jun 2026
... Access Insights Already a Gartner client? In a market flooded with generic job descriptions created by AI and missing EVP, recruiting leaders must create highly differentiated postings. Recruiting leaders can use these insights to write tailored, candidate-centric job descriptions that cut through the ...

Analyst(s):   Jennifer Gaia
Premium Research Jul 2025
... Heads of ERM can follow four time-saving steps to frame prompts effectively and then guide, ask and refine a large language model to provide constructive feedback on the actionability and consumability of their risk reports. Contributors Gartner Recommended Reading Gartner Research ...

Analyst(s):   Ben Fisher
Premium Research Jul 2025
... Use this step-by-step guide to design and execute a successful sales kickoff to drive sales strategy adoption, motivate sellers and enable them to exceed annual sales goals Outcome Suggested Partners Step 1 Step 2 Step 3 Step 4 Gartner Research ...

Analyst(s):   Jared Davis   |   Shayne Jackson   |   Delainey Kirkwood
Premium Research Oct 2025
... Intake is a critical process to define and select the right initiatives. This article guides portfolio management leaders through best practices to improve intake by clearly defining the process, removing wasteful steps, designing actionable forms, implementing automation and tracking performance. Gartner ...

Analyst(s):   Cynthia Phillips   |   Shilpa Pental
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