... Access Insights Already a Gartner client? Tech providers failing to adopt domain-specific models risk market displacement by competitors offering high-precision AI at a 90% lower cost. Product leaders must invest in specialized reasoning models to address client demand and protect their margins. Overview ...
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... Access Insights Already a Gartner client? In an AI-driven market where anyone can copy features overnight, trust is the only durable advantage. CIOs must earn trust in IT to secure influence and partnership. This research shows how to make trust IT’s defining deliverable by building trusted products ...
... platforms are shifting from systems of record to AI-driven execution platforms. Sales operations leaders need to prepare as this research explains the market shift and how separating engagement from data and context can improve process execution, signal quality, and sales outcomes. Insights at a Glance ...
Analyst(s): Guy Wood | Adnan Zijadic | Wendy Butler-Mafuz
... challengers. “Vibe writing,” like vibe coding, could disrupt the ecosystem, but relearning deeply ingrained habits is challenging. Expect increased market competition and margin compression if content becomes container-agnostic and AI agent-driven. Strategic Planning Assumptions Essential Insight Gartner ...
... Access Insights Already a Gartner client? The CMO role is undergoing a once-in-a-generation transformation. AI, combined with market disruption and cross-functional demands, is expanding the CMO’s remit but not their resources. To meet expanded demands in the era of less, CMOs will need strategic clarity ...
... retention efforts, high-tech executives must make the measurement and communication of tailored business-outcome value metrics core to their go-to-market strategy. Insights at a Glance Issue Impact More Detail Gartner Recommended Reading Gartner Insights Abstract ...
... by stress-testing them. Product leaders who incorporate antifragility into their customer-zero program mix will outpace competitors and win in the market. Overview Analysis Gartner Recommended Reading Gartner Insights Abstract ...
... Access Insights Already a Gartner client? The information security market will sustain robust growth due to the need to address complex threat exposures, and achieve long-term cyber resilience and operational efficiency to support cloud migration and adoption of GenAI/agentic AI technologies. Opportunity ...
Analyst(s): Rahul Yadav | Christian Canales | Shailendra Upadhyay | Frank Marsala | Ruggero Contu
... tax” in the new world of machine-speed attacks. Vendors who separate prevention and resilience face commoditization. CPOs need to reshape their go-to-market strategy leveraging an autonomous cyber immune system approach focused on operational continuity. Overview Analysis Gartner Recommended Reading Gartner ...