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Guide December 18 2023
... years to address underperformance. Drawing from Gartner survey data and client case studies, this guide offers a clear roadmap for how to (re)build a high-performing key account program. Download the guide to learn: Four critical questions that drive short- and long-term growth The change in alignment ...
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Research Sep 2025
... Access Research Already a Gartner client? The CIO’s role is rapidly expanding to drive strategic business initiatives, requiring them to be adept at achieving results through others. They can use the three steps in this research to create a structured plan and efficiently identify, segment and engage ...

Analyst(s):   Kevin Smith   |   Andy Rowsell-Jones
Premium Research May 2025
... Organizations are increasingly recognizing the potential benefits of implementing AI, including generative AI, into their business models. This research helps CIOs and other digital leaders identify their AI implementation stage, overcome stage-specific challenges and prioritize outcomes to improve ...

Analyst(s):   Avivah Litan   |   Hung LeHong   |   Svetlana Sicular   |   Carlton Sapp   |   Christian Stephan   |   Erick Brethenoux   |   Birgi Tamersoy   |   Anthony Mullen   |   Aviral Vyas   |   Marc Kelly   |   Arun Chandrasekaran   |   Tsuneo Fujiwara   |   Whit Andrews   |   Mary Mesaglio   |   Maheen Ahmad
Premium Research Oct 2025
... AI’s impact on architecture is significant, in both using AI tools in the software delivery life cycle and in the need to build AI applications and agents. In 2026, software architects must navigate AI’s dual nature as both a distraction and an opportunity to strengthen architectural fundamentals. Ov ...

Analyst(s):   Kyle Davis   |   Kevin Matheny   |   Matt Brasier   |   Steve Deng   |   Harprit Singh   |   Richard Watson   |   Gary Olliffe
Premium Research Oct 2025
... Retail and institutional customers and investors, as well as corporates, are using new types of assets such as cryptocurrencies, stablecoins, and tokenized real-world assets (RWAs) to finance, lend, invest, trade, and conduct commerce. Financial services CIOs should use Gartner’s Digital Asset Taxon ...

Analyst(s):   David Furlonger   |   Christophe Uzureau
Premium Research Oct 2025
... Generative AI is rapidly changing the enterprise application landscape. To succeed in 2026, application architects must continue enhancing their data strategy, integration capabilities, application security, and team structures to optimize licensing and costs. Overview CRM and ERP Application Trends Ga ...

Analyst(s):   Larry Cannell   |   Ann Paul   |   Aditya Sawant   |   Simon Whight   |   Mike Levisay
Research Jul 2026
... Insights Already a Gartner client? Vendors need a new lens for APAC: Market size and IT maturity no longer indicate AI readiness. APAC’s AI winners will not be those with the best products, but those that align their AI business with local market needs. Product leaders must focus on four priorities to drive ...

Analyst(s):   Tracy Tsai   |   Carolin Zhou   |   Milly Xiang
Research Apr 2026
... Insights Already a Gartner client? AI innovation continued to transform the software market in 2025, fueling rapid growth and fierce competition. Growth was driven by AI operationalization, platform modernization, and demand for resilient data-centric security and cloud-native solutions. Overview Methodologies ...

Analyst(s):   Nicholas Carter   |   Shailendra Upadhyay   |   Charanpal Bhogal   |   Robin Schumacher   |   Brandon Medford   |   Omar Ansari   |   Namrata Banerjee   |   Amit Goyal   |   Tarun Rohilla   |   Arunasree Cheparthi   |   Nimit Bali   |   Esha Bhatia   |   Ted Ernst   |   Lisa Unden-Farboud   |   Divyanshu Singh   |   Rahul Yadav   |   Chris Pang   |   Amarendra .   |   Ruggero Contu   |   Sharat Menon   |   Julian Poulter   |   Harshita Chibber   |   Gurjyot Uppal   |   Kanchi Bindal   |   Radu Miclaus   |   Kevin Quinn   |   Anand Chouksey   |   Roland Johnson   |   Christian Canales   |   Marissa Schmidt   |   Varsha Mehta   |   Kelli Smith   |   Colin Fletcher   |   Akshita Joshi   |   Deepali .   |   Zane West   |   Mudit Sharma   |   Rounak Bhattacharyya
... secure stakeholder buy-in for a newly developed omnichannel roadmap. Mission Critical Priority The Global Digital Director of Oncology at Sanofi needed to demonstrate the value of a newly developed omnichannel roadmap to the C-suite for the U.S., German, and Japanese markets. How Gartner helped Leveraged ...
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