... software meets their evolving needs. Caroline Hogan Caroline Hogan is the Senior Director of Vendor Marketing at Gartner Digital Markets, where she manages the marketing strategy for the vendor platform. She has more than 20 years of marketing experience, leading initiatives from brand strategy and demand ...
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... Gartner client? Market leaders use agentic AI to rapidly experiment, build, test, and iterate products, shifting from traditional strategies to human-AI autonomous innovation. Tech CEOs who win the next 24 months are not those with the best strategy, they are the ones who will trade strategy for autonomous ...
... This research series provides Gartner insights into the U.S. federal government consulting market. Product leaders should use it to refine their go-to-market strategies, navigate federal procurement complexities, seize emerging opportunities and enhance competitiveness. Analysis Research Highlights ...
... improve outcomes, yet CIOs note it can lead to suboptimal collaborative models where agents are used as a stand-in for effective IT support. This research provides a practical guidefor where and how to insert agents into fusion teams based on the nature of work. Insights at a Glance Issue Impact Implications ...
... Already a Gartner client? The disruptive potential of AI reasoning spurs rapid innovation among tech providers, targeting both model advancement and market readiness. Product leaders must focus long-term innovation resources on strategically selected priorities that align with the provider’s envisioned ...
Analyst(s): Walker Black | Radu Miclaus | Danielle Casey | Vibha Chitkara | Evan Zeng | Aapo Markkanen
... from isolated use cases to an AI-enabled sales organization requires a comprehensive roadmap. Use this research across six essential capabilities to guide your sales AI transformation and ensure both ROI and commercial growth. Insights at a Glance Impact Actions Cautions How to Execute Success Measures ...
Analyst(s): Adnan Zijadic | Sandhya Mahadevan | Paul Vignati | Wendy Butler-Mafuz | Bill Yetman | Dan Gottlieb
... Market disruptions put talent strategy goals at risk. Benchmark with Gartner highlights risks to watch each month. In September 2025, CHROs should assess the One Big Beautiful Bill Act’s impact on talent, AI’s influence on culture, HR’s pay equity blind spot, and shifting labor market conditions. Gartner ...
... System LSI for mobile application processors, during his career time in Korean headquarters. The major responsibility was product management across the product planning, go-to-market strategy and product management throughout lifetime. Before that, he worked in marketing team of ASSPs for the media consumer ...
... of Accounts Payable Invoice Automation solutions, gaining recognition in the market. Industry Software Revenue Approx. $50M Employees < 1,000 Related Gartner resources Product and Services Strategy for Tech CEOs Primer for 2024 Improve Your Product Strategy by Better Understanding Your Customers Rethink ...