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... Zach Capers is a senior analyst and manager of ResearchLab at Gartner Digital Markets, covering IT security, data privacy, and emerging technology trends. A former internal investigator for a Fortune 50 company and researcher for the Association of Certified Fraud Examiners (ACFE), his work has been featured ...
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... segments Across Gartner Digital Markets, we’ve seen an influx of new prospects in need of certain B2B solutions. That spike in demand can be difficult for marketers to plan for long term, especially when those buyers’ purchase journeys and needs vary from a typical target market. Segment customers acquired ...
Research Dec 2025
... Access Research Already a Gartner client? Suitable database management systems directly impact the efficiency, scalability, and reliability of AI agents. These DBMSs are far beyond a good vector database. Data management leaders should use this research to understand their DBMS capabilities to sustain ...

Analyst(s):   Xingyu Gu   |   Masud Miraz   |   Henry Cook   |   Ramke Ramakrishnan   |   Aaron Rosenbaum
... time. You will learn: How to monitor the market with intent data How to tailor talk tracks to pique interest How to run plays with intent data to achieve your goals Speakers Mark DiGiammarino Senior Director, Vendor Services Software buyers tend to stay anonymous for as long as possible, leaving sales reps ...
Webinar On-Demand
... expected to create a long-term strategy, plan for, and implement GenAI within the scope of the IT budget. Join this free webinar which explores how and where GenAI is changing IT spending amounts, and how GenAI will change the IT services market. •Explore forecasts for IT spending growth in 2023 and beyond • ...

Analyst(s):   John Lovelock   |   Chrissy Healey   |   Errol Rasit   |   Alys Woodward
Research May 2025
... Insights Already a Gartner client? CMOS image sensor market grew by 12.9% in 2024, culminating in a total revenue of $20.8 billion. Mobile phone revenue increased by 12.7%, while automotive revenue grew by 20.4%. Sony continued to lead the market with 50.2% share, reaffirming its top position with a ...

Analyst(s):   Kartikay Gulani   |   Jainendra Singh   |   Roger Sheng
Research Jun 2025
... Already a Gartner client? The CRM software market grew 13.4% in current USD terms, to $128 billion in 2024. Cross-CRM segments showed the strongest growth at 17.7% because understanding the customer and building a rich data profile are foundational requirements for customer experience and AI adoption. Overview ...

Analyst(s):   Amarendra .   |   Julian Poulter   |   Kanchi Bindal   |   Alexandre Oddos   |   Roland Johnson
Premium Research Oct 2024
... In 2025, organizations will be tasked with delivering transformational analytics and AI services that are safe, agile and scalable. To do so, data and analytics technical professionals should mature AI and analytics foundations, emphasize value and reliability, and foster trust and transparency. Over ...

Analyst(s):   Maryam Hassanlou   |   Joe Antelmi   |   Wilco van Ginkel   |   Georgia O'Callaghan   |   Cuneyd Kaya   |   Sumit Agarwal   |   Christopher Long   |   Zain Khan
... Gartner Digital Markets Danika Schmidt Marketing Program Manager, Gartner Digital Markets Get the Gartner Digital Markets Newsletter Sign up to receive our latest research, insights and digital markets news delivered to your inbox. Connect. Convert. Thrive. Connect to millions of in-market software buyers ...
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