... Opportunities to influence the board are limited, and each interaction is an opportunity for CPOs to elevate material risks and build credibility. CPOs must present a concise, cross-domain view that connects risk exposure to business priorities and recommended actions and clearly articulate what support ...
Analyst(s): Tim Moran
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... CMOs of retail, CPG and other B2C brands should revisit their holiday marketing creative and channel strategies prior to launch to ensure they align with evolving consumer preferences. Use this research to validate and refresh consumer-facing holiday marketing ahead of execution. Overview Introduction ...
Analyst(s): Shweta Goyal | Dan Gutter | Hertha Meyer | Kassi Socha
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... Many CFOs continue to allocate growth investments and budgets as if product innovation and market expansion are the primary drivers of revenue growth. CFOs must change capital allocation and finance business partnering to capture emerging “platformization” and monetization-led growth opportunities. ...
... upcoming spending trends in AI, Application, Infrastructure, and Business Process Services. Download the infographic for detailed forecasts, spending by segment, and key market drivers. 5-Year Market Growth Snapshot: AI Services: $516B growing at 14.7% CAGR Application Services: $720B growing at 4.9% CAGR Infrastructure ...
... Technology markets have never been as volatile and subject to overreaction as they are now. In addition to foundational and predictable market and supply and demand dynamics, Gartner tracks potential disruptors that could have a material impact on enterprise IT spending, but the likelihood of their occurrence ...