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Premium Research Sep 2026
... CIOs must act now and implement a unified control plane, as business orchestration and automation technologies (BOAT) evolve into the optimal solution for agentic automation. Insights at a Glance Strategic Planning Assumption Issue Impact More Detail Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Vishnu Kumar   |   Adam Briggs   |   Milind Govekar   |   Jan-Martin Lowendahl   |   James Boyle   |   Patrick Connaughton
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Research Oct 2026
... opportunities and drive sustainable growth, product leaders should create tiered pricing structures that encompass advanced AI metering and clear cost roadmaps for clients. Overview Analysis Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Avinash Dev Nagumanthri   |   Emil Berthelsen   |   Akhil Singh
Premium Research Dec 2025
... The AI-driven future mandates a multimodal search strategy for B2B tech demand-generation teams. Apple’s investments to enhance Siri signal a growing market. To capitalize on voice search’s impact on solution discovery, teams must develop focused optimization and measurement strategies. Insights at a ...

Analyst(s):   Isoke Mitchell
Research Jan 2026
... planning software. This report contains the key technology considerations to make and lists notable vendors to further evaluate. Market Differentiators Considerations for Technology and Service Selection Notable Vendors Gartner Insights Abstract ...

Analyst(s):   Regina Crowder   |   Sid Sahoo   |   Mike Lashinsky
Research May 2026
... Access Insights Already a Gartner client? CSP CIOs can use this Hype Cycle to pinpoint the most promising capabilities for strategic planning, investment decisions and organizational transformation focused on autonomous operations. This research can help you lower costs, boost performance efficiency ...

Analyst(s):   Amresh Nandan   |   Mounish Rai
Premium Research Jan 2026
... AI usage control (AIUC) is an emerging market that helps organizations secure employee usage of third party AI services and products. Security architects should use the criteria in this research to confidently evaluate and select an AIUC product. Overview Solution Criteria Using the Criteria Toolkit ...

Analyst(s):   Dennis Xu   |   Odie Adesina
Research Feb 2026
... AI services spending in P&C and life insurance is expected to be a $24 billion share of the $515.9 billion AI services market. Winning tech services leaders will grow and defend market share by delivering a curated insurance-specific GenAI portfolio designed to effectively meet the needs of business. ...

Analyst(s):   Tom Coshow   |   David Ackerman   |   Arindam Das   |   James Ingham
Research Oct 2020
... Access Insights Already a Gartner client? CRM market grew 15.9% to $56.5 billion in 2019 — the largest enterprise application software market we track. Technology and service providers can better position their offerings in a fragmented and competitive market by understanding growth and vendor performance ...

Analyst(s):   Yanna Dharmasthira   |   Neha Gupta   |   Julian Poulter   |   Varsha Mehta
Premium Research Sep 2026
... audit” is dying; emerging threats to payment cards and an evolving standard mean continuous governance is the only option to mitigate commercial risk for product leaders. Insights at a Glance Issue Impact More Detail Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Matt Miller
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