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Research Oct 2025
... Access Research Already a Gartner client? Across the market, cybersecurity consultants use a wide and varied array of specialized terminology to describe their activities. A clear understanding of “consultantspeak” will enable cybersecurity leaders to determine the right consulting services for their ...

Analyst(s):   Niyati Daftary   |   Arthur Sivanathan   |   Brent Predovich
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Research Oct 2025
... sales productivity. Providing sales managers with clear guidance, centralized resources, and ongoing coaching will transform internal disruption and market uncertainty into opportunities for accelerated growth. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Brendan Condon
Research May 2025
... Access Research Already a Gartner client? Chief sales officers are tasked to increase revenue and compete for deals, but market volatility necessitates cost optimization. Optimizing costs is not haphazard cost reduction. Use this research to strategically reduce expenses while enhancing performance and ...

Analyst(s):   Dave Egloff   |   Robert Blaisdell
Premium Research Jun 2025
... For software vendors, resellers can enable geographic and vertical market expansion and fill capability gaps. But resellers can be very selective. Tech CEOs will need to create a customized partner pitch deck to recruit resellers who are hesitant to invest time in new providers. Overview Analysis Background ...

Analyst(s):   Dawn Singer   |   Christine Tenneson   |   Stephen White
Research Jun 2025
... pursuing strategic cost-optimization initiatives aiming to enhance efficiency, improve profitability and strengthen financial resilience in a competitive market. This also helps release resources to develop new revenue streams that extend beyond traditional connectivity services. Strategic Planning Assumptions ...

Analyst(s):   Will Rice
Premium Research Jun 2025
... uncertainty and noise, tech CEOs must build a personal brand that maximizes stakeholder influence and impact to support company growth objectives or risk market irrelevance. Overview Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Barry Glauberman
Premium Research Aug 2025
... leverage AI. This research equips supply chain technology leaders to evaluate and select the best software vendor to mature their supply chain planning. Market Differentiators Considerations for Technology and Service Selection Notable Vendors Gartner Research ...

Analyst(s):   Shane Brett   |   Pia Orup Lund   |   Jan Snoeckx   |   Eva Dawkins   |   Joe Graham   |   Buse Aras
Premium Research Sep 2025
... Metadata management has become a critical battleground within the broader data management software (DMS) market and is essential for staying competitive. DMS product leaders should invest in metadata to lead emerging trends and technologies such as data management platforms, AI-ready data, and modern ...

Analyst(s):   Sharat Menon
Premium Research Sep 2025
... Software engineering organizations are winning in a highly competitive market by fundamentally transforming how teams build software and by creating AI-enabled software. CIOs, CTOs, and software engineering leaders can use this research to gain insights into AI strategy, value opportunities, and risks ...

Analyst(s):   Arun Batchu   |   Philip Walsh   |   Brad Dayley
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