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... client in implementing an effective strategy to target buyers and overall optimize their market position. How Gartner helped Gartner provided specialized research, analyst insights and tools to increase their market presence while offering analyst guidance from Gartner Analysts. Business impact With Gartner's ...
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Premium Research May 2026
... spend analysis automates data cleansing and classification to surface hidden savings and compliance risks. CFOs should reference this implementation guide to support leaders and teams as they assess, pilot, and operationalize this AI use case. Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Twisha Sharma   |   Philip Hechter   |   Ash Mehta   |   Alex Levine   |   Idris Evans
Premium Research Apr 2026
... testing automates evidence retrieval, analyzes transactions for anomalies, and accelerates control execution. CFOs should reference this implementation guide as they assess, pilot and operationalize this AI use case. Gartner Recommended Reading ...

Analyst(s):   Twisha Sharma   |   Noah Gardner   |   Ash Mehta   |   Alex Levine   |   David Condon
Research Nov 2025
... Already a Gartner client? The cloud DBMS market is undergoing significant changes, including the adoption of generative AI, real-time processing and analysis, and new methods of interaction between DBMSs and other data management components. This research guides data and analytics leaders in making informed ...

Analyst(s):   Henry Cook   |   Masud Miraz   |   Xingyu Gu   |   Ramke Ramakrishnan   |   Aaron Rosenbaum
Premium Research Jun 2026
... Inconsistent industry terms and conceptual ambiguity lead to mistakes in cloud security strategy and tool selection. This guide helps security architects understand the core concepts of cloud security by focusing on architecture, people and processes and technologies. Overview Analysis Recommendations ...

Analyst(s):   Joseph Martinos
Research Sep 2026
... external volatility and internal pressures to drive digital transformation and growth, manufacturing CMOs must lead effective strategies. Use this guide of industry-aligned research as a launchpad to build functional capabilities, ensure customer relevance and optimize marketing execution. Analysis ...

Analyst(s):   Alan Lopez   |   Philip Black
Premium Research Jun 2026
... nonrenewal and quantifies revenue at risk so finance teams can improve planning and reduce surprise revenue loss. CFOs should reference this implementation guide as they assess, pilot and operationalize this AI use case. Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Regina Crowder   |   Idris Evans   |   Twisha Sharma   |   Alex Levine   |   Ash Mehta
Research Mar 2026
... Access Insights Already a Gartner client? Gartner’s Market Databook is an aggregation of Gartner’s IT spending forecasts, covering enterprises and consumers and spanning two years of history plus five years forward. Technology and service providers use this data to identify growth opportunities and prioritize ...

Analyst(s):   Linglan Wang
Premium Research Aug 2026
... This guide offers a list of vendors across more than 30 areas within the digital commerce ecosystem, including sales, marketing, data analytics and customer experience. It helps digital commerce leaders understand ecosystem segments, identify vendor positions, define application areas and build a targeted ...

Analyst(s):   Aditya Vasudevan   |   Sandy Shen   |   Brad Jashinsky   |   Jason Daigler   |   Mike Lowndes   |   Irina Guseva   |   Debbie Buckland   |   Hanna Karki   |   Penny Gillespie
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