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Premium Research Jul 2024
... D&A and AI services are converging as established vendors and new entrants compete in a rapidly growing market. For tech services leaders, differentiation and opportunities extend beyond technical capabilities as enterprises are forced to reassess their data environments and readiness to adapt. Overview ...

Analyst(s):   Ben Fieselmann   |   Christopher Marshall   |   Chrissy Healey
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Research April 16 2024
... complicated portfolios. Download this primer to discover the essential activities to maintain and grow a product after it has been launched into a market. Complete the form to get your free copy. ...
Premium Research Sep 2024
... inquiries has revealed several recurring themes of concerns and challenges for end users. Product leaders can use these storylines to ground their go-to-market positioning for finance buyers going into the latter half of the year. Overview Analysis Gartner Recommended Reading Gartner Recommended Reading Gartner ...

Analyst(s):   Garrett Astler
Premium Research Feb 2024
... Product-led growth is rapidly becoming a standard component of go-to-market approaches. Knowing how to adjust the processes and what technologies to apply are keys to unlocking success. Tech CEOs must use this research to integrate traditional (or commercial) progression methods with PLG motions. Overview ...

Analyst(s):   Carrie Cowan   |   David Yockelson
Premium Research Oct 2024
... Rating Gartner Recommended Reading Note 1: Gartner’s Financial Statement Scorecard for Public Companies Note 2: ServiceNow’s 2022 and 2023 Revenue in Markets Tracked by Gartner Company Overview Overall Rating Definitions Gartner Research ...

Analyst(s):   Akash Jain   |   Jan Cook   |   Kumar Dhir   |   Dennis Gaughan   |   Andrew Miljanovski   |   Shailendra Upadhyay   |   Christopher Dixon   |   Colin Fletcher
Premium Research Jan 2024
... Worldwide enterprise IT spending across all industry markets will increase by 8.1% in 2024 to $3.9 trillion in constant U.S. dollars, with an expected constant-currency five-year CAGR of 8.4% through 2027. Among industry verticals, the growth rate is projected to be highest for power and utilities at ...

Analyst(s):   Marc Halpern   |   Nicole Foust   |   Roger Benn   |   Simon Cushing   |   Shivani Bandla   |   Sandeep Unni   |   James Ingham   |   Christian Hestermann   |   Jeff Casey   |   Irma Fabular   |   Debbie Buckland   |   Sohard Aggarwal   |   Inna Agamirzian   |   Marlena Brown   |   Rajesh Narayan   |   Alexander Hoeppe   |   Jonathan Rivera   |   Juha Korhonen   |   Daniel Snyder   |   Kelly Calhoun Williams   |   Rika Narisawa   |   Shivani Palepu
Research Sep 2017
... contributions to the strategic planning of digital business transformation initiatives by carefully considering the barriers and actors that define the market landscape. Impacts Analysis Impacts and Recommendations The complex external forces of a digital economy mean CIOs need new mental models to create ...

Analyst(s):   Brian Prentice
Research May 2019
... Managing digital commerce technologies as a product can improve customer satisfaction, speed to market and agility. Application leaders responsible for digital commerce technologies should follow these best practices to maximize success in applying product management to digital commerce. Key Challenges ...

Analyst(s):   Christina Klock
Research Nov 2012
... Insights Already a Gartner client? Despite Google's different attitude toward the enterprise, Google Apps is forging its own way into the business market. IT leaders should use this analysis to understand the broad impact of Google Apps on the industry. Analysis Introduction Google in the Enterprise ...

Analyst(s):   Matthew Cain
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