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Webinar On-Demand
... improving idea quality and implementing AI to boost productivity. Join this complimentary Gartner R&D webinar for an exclusive look at the Gartner 2025 Hype Cycle for research and development. We will explore 26 emerging and maturing innovative technologies, trends and practices to help R&D leaders ...

Analyst(s):   Tom Jepsen   |   Carolyn Botz
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Premium Research Apr 2026
... Supplier risk management is often ad hoc, siloed, and constrained by competing demands, which limits visibility and timely action. This guide helps procurement leaders lay the foundation to build a proactive, scalable supplier risk management framework to identify priority risks, align stakeholders, ...

Analyst(s):   Bhuvna Arora   |   Cheryl Van Dyke
Premium Research Sep 2026
... AI context platforms make similar claims despite originating in submarkets with distinct strengths and trade-offs. D&A leaders responsible for AI should use vendor origin and five differentiating dimensions to build vendor shortlists, expose functionality gaps and avoid stranded semantic investments ...

Analyst(s):   Andrés García-Rodeja   |   Radu Miclaus   |   Kjell Carlsson   |   Afraz Jaffri
Research Jul 2026
... Access Insights Already a Gartner client? More than 50% of B2B buyers create a consideration list of suppliers in very early stages of the purchase process. CMOs must incorporate brand-awareness-type tactics into their demand-generation strategy to shape demand of potential prospects, ensuring conside ...

Analyst(s):   Jeff Cohen
Research November 21 2025
... technology is effective, GC must set a strategic vision for selecting and implementing technology initiatives. Download the Gartner Digital Readiness Guide for Legal Leaders to: Set a strategic vision for technology Improve legal’s digital readiness Drive technology adoption with accountability About Building ...
Premium Research Dec 2024
... Effective April 2025, Gartner will update the current market segmentation to reflect changes to its information security market share coverage. This document provides further details on how this will impact publications. Planned Update to Gartner Market Statistics Coverage Contributors Gartner Insights ...

Analyst(s):   Technology Market Insights Team
Premium Research Aug 2026
... Heads of IT procurement must understand major events that can directly and indirectly impact their organization. This research highlights the major markets they must evaluate in order to execute enterprise procurement strategy. Insights at a Glance Gartner Insights Abstract ...

Analyst(s):   Daniel Barros   |   David Groombridge
... their software spend in 2025, but the journey from planning to purchase is complex. Software buyers build lists to simplify this process. But how do they decide which vendors make the cut? Watch this on-demand webinar with Ken Allard, Executive Vice President of Gartner Digital Markets, and discover how 3,500 ...
... 2025 Software Buying Trends Report Discover the investment plans of today’s software buyers, and how they refine their options from an informal list to a fully-researched purchase decision. Every software provider knows landing on a buyer’s shortlist is critical to locking down the sale. But in an increasingly ...
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