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Premium Research Aug 2025
... Tech CEOs need benchmark data to optimize strategies for 2026 marketing plans. Gartner’s 2025 tech marketing benchmarks provide those insights for investment, demand generation, funnel conversion and account-based marketing. Analysis Research Highlights Gartner Recommended Reading Gartner Research ...

Analyst(s):   Viharika Peddi
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Research Mar 2026
... Access Insights Already a Gartner client? Product leaders for the U.S. federal market must prepare for the shift from AI experimentation to mission deployment at scale. This includes refining go-to-market strategies, proposed costs, and AI solution architecture based on U.S. AI acquisition policies. ...

Analyst(s):   Daniel Snyder   |   George Sellner
Premium Research Aug 2026
... adopt outcome-driven metrics to link software engineering to business value and guide high-impact investments in tools, practices, and talent. Insights at a Glance AI Requires Rethinking Software Engineering Metrics ODMs Guide Software Engineering Investments Outcome-Driven Metrics for AI-Native Software ...

Analyst(s):   Annie Hodgkins   |   Brian Minning
Webinar On-Demand
... webinar as a Gartner expert cuts through the hype, highlighting the most significant human-AI innovations on the Hype Cycle for the Future of Work, 2025. The session will provide CIOs and their CxO partners with essential strategies to drive AI adoption and ensure your organization fully harnesses AI's ...

Analyst(s):   Tori Paulman
Research Dec 2025
... Access Insights Already a Gartner client? This research guides CIOs and heads of EA in redesigning the enterprise architect job in order to unlock the full potential of a blended human+AI labor force. It contains guidance on navigating behavioral challenges in job role transformation. Insights at a Glance ...

Analyst(s):   Lily Mok   |   Rimma Gurevich   |   Duncan Robson   |   Lucas Kobat   |   Tori Paulman   |   Kabeh Vaziri   |   Alicia Mullery
Premium Research Jul 2025
... excellence by sharing what differentiates leading industrial manufacturing supply chains. This research focuses on the top 15 industrial companies for 2025 and discusses their strengths to help CSCOs improve their operations. Overview Strategic Planning Assumptions Analysis Gartner Recommended Reading ...

Analyst(s):   Marco Sandrone
Research Apr 2025
... several market segments, including data center switching, firewall and software-defined WAN, overall enterprise network equipment market revenue dropped by 3.1% year-over-year in 2024. Despite a 20.6% revenue decline, Cisco retained the top spot in 2024 with 26.3% market share. Overview Market Share Data ...

Analyst(s):   Christian Canales   |   Gurjyot Uppal
Research Dec 2021
... sales force automation market grew 11.1% to an estimated $7.8 billion in 2019. Vendors improved usability, forecasting and guided selling. Our evaluation of 15 vendors will help application leaders choose the solution that best meets their sales execution requirements. Market Definition/Description ...

Analyst(s):   Tad Travis   |   Ilona Hansen   |   Adnan Zijadic   |   Melissa Hilbert
... strong impact in her new role. Industry Apparel Revenue Approx. $1.5B Employees Approx. 4,000 Related Gartner resources Resource Guide for New CHROs CHRO Leadership Vision for 2025 Gartner HR Transformation ...
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