... Access Insights Already a Gartner client? Two scenarios analyze U.S. spending on data center systems given the uncertainty caused by rapidly shifting U.S. federal policies. The negative scenario goes beyond price increases to shifts in product mix, supply chain and sourcing strategies. The positive sc ...
Analyst(s): John Lovelock | Adrian O'Connell
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... Constant digital marketing landscape evolution makes best-in-class strategy challenging for CMOs to achieve. Each year, Gartner benchmarks the digital marketing performance of over 1,000 brands across 12 industries via ‘Digital IQ’ research, with recently only 3% earning top rank as “Genius” brands. ...
Analyst(s): Matt Moorut | Leah Leachman | Helen Loh
... network and properly plan for it. This guide, written by the CHRO Global Leadership Board, can better prepare new CHROs for the challenges and opportunities of their first few months by detailing the experience and advice of tenured CHROs and senior HR leaders. The guide includes resources to take action ...
... Access Insights Already a Gartner client? Application development (AD) grew by 11.8% in 2022, reaching $18.6 billion. Agile and DevOps practices were significant drivers of growth. The top five ranked vendors — Microsoft, Atlassian, IBM, GitHub and Broadcom — captured 42% share, with Atlassian and Git ...
... Access Insights Already a Gartner client? Worldwide revenues for semiconductor foundry services grew 19.9% in 2024 to reach $137.55 billion. The growth largely owes to strong AI chip demand and the gradual recovery of non-AI-related applications. Overview Table of Contents List of Tables Gartner Recommend ...
Analyst(s): Thomas Chiang | Masatsune Yamaji | Yashika Goyal
... Access Research Already a Gartner client? Successfully bringing products to market and ensuring adoption requires a well-formulated product marketing strategy. This initiative provides insights needed to improve the targeting and decision making necessary for the GTM plans and to develop a best-in-class ...
... Gartner client? Marketing’s ongoing contribution to enterprise growth requires leading, not just supporting, the next stage of digital business and go-to-market changes facing companies. CMOs must build AI-enabled teams, orchestrate complex strategies and influence customer-facing execution across the organization ...
... Gartner client? The digital commerce market experienced a 13.4% growth rate, reaching $11.1 billion in 2023. Digital commerce platforms continued to be the largest contributor to the overall digital commerce market revenue. Overview Market Share Data Overall Market Segment Performance Analysis Top Vendors ...
... Strong brand management is the foundation for how an organization represents itself to its audiences. Communications leaders should review the resources in this research when assessing how their brand should be governed, positioned and activated to maximize brand connection with audiences. Analysis Re ...