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Premium Research Jan 2024
... is expected to post a 16.7% revenue decline, it will regain the top spot from Samsung, which is expected to decline 37.5% due to a very weak memory market. Investment Implications What to Watch For Gartner Research ...

Analyst(s):   Tim Mahon
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Premium Research Apr 2024
... Go-to-market misalignment is often the primary driver of inefficiency and friction in organizations. This research provides steps that product marketers should take to strengthen alignment across siloed teams, addressing GTM successes and challenges as a coalition to drive efficient growth. Overview ...

Analyst(s):   Rahim Kaba
Premium Research Sep 2024
... Technology buyers are overwhelmed with information as they go through the buying journey, which causes delays. Tech CEOs can use this ignition guide to support buyers and reduce deal stalls with enablement content that addresses their challenges. Overview Steps Review Your Performance Gartner Recommended ...

Analyst(s):   Tech CEO Research Team
Premium Research Mar 2026
... relevance; misusing it is. Market‑shaper CMOs use AI to accelerate strategic insight and elevate brand leadership, enabling them to outperform peers, earn CEO and CFO confidence, and drive enterprise transformation and revenue growth. Insights at a Glance The Future Belongs to Market-Shaper CMOs AI Intensifies ...

Analyst(s):   Sharon Cantor Ceurvorst
Premium Research Mar 2024
... Tech CEOs struggle to track key benchmarks for achieving product-market fit. This research provides insights and recommended actions for must-track customer engagement and topline-scale benchmarks including customer retention rate, user stickiness, CLTV/CAC and revenue growth. Data Snapshot Data Insights ...

Analyst(s):   Chris Pang   |   Barry Glauberman
Research Sep 2024
... increased service demand, making enterprise resource planning implementations risky and harder to justify. This research examines how product leaders can market ERP to minimize risks and align with organizational mission-critical priorities. Overview Introduction Analysis Gartner Recommended Reading Gartner ...

Analyst(s):   Robert Stoneman   |   Albert Gauthier
Research Sep 2024
... Access Research Already a Gartner client? We expect the market for GenAI TRiSM products to consolidate substantially by the end of 2026, and we expect incumbent security vendors, particularly in the security service edge and data loss prevention space, to acquire GenAI startups to expand protections ...

Analyst(s):   Frank Marsala
Premium Research Jul 2024
... software engineering reduces work duplication, increases reuse and improves productivity, but is often tedious. Software engineering leaders can use this guide to help developers share, find and use relevant knowledge such as documentation, code and best practices. Overview Steps Review Your Performance Gartner ...

Analyst(s):   Akriti Kapoor   |   Sarah Baumunk   |   Shivica Mathur   |   Miriam Colman
Premium Research Oct 2024
... trust, risk and security is key to realizing value from AI investments. Regardless of where they are on their AI journey, AI leaders can use this guide to take the necessary steps for success. Strategic Planning Assumptions Analysis Research Highlights Gartner Recommended Reading Gartner Research ...

Analyst(s):   Donna Medeiros   |   Avivah Litan   |   Svetlana Sicular   |   Deepak Seth
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