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Premium Research May 2024
... This year’s Tech Growth & Innovation Conference helped vendors supercharge their growth engine in light of generative AI, economic uncertainty and evolving B2B customer demands. Listen to this month’s Time to Value podcast to hear Gartner’s most popular insights from the event. Overview About the Gues ...

Analyst(s):   David Yockelson   |   Adrian Lee   |   Jill Silva-Braga
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Premium Research Oct 2024
... Distributed hybrid infrastructure is an emerging technology that appeals to the desire to bring cloudlike capabilities to the customers’ choice of locations. Product marketers must clarify the uniqueness of their DHI offering, then target buyers whose priorities align with those strengths. Overview In ...

Analyst(s):   Ed Anderson   |   Molly Beams   |   Michael Warrilow
Premium Research Nov 2024
... Business process services buyers are moving from labor-centric to more automated and transformative digital delivery models at varying speeds. Product marketers must clarify the uniqueness of their BPS offering, then target buyers whose priorities align with those strengths. Overview Introduction Analy ...

Analyst(s):   Jennifer Barry   |   Molly Beams   |   Scott Frederick
Research Sep 2021
... Organizations continually struggle to transform their invoice-to-cash processes when operating across disconnected systems. Finance leaders can drive efficiencies, improve cash flow and enhance customer experience by exploring the solutions and capabilities offered by an integrated I2C application. R ...

Analyst(s):   Finance Research Team
Premium Research Jan 2024
... The emergence of GenAI-capable application software is transforming the way applications can support users in their day-to-day tasks and workflows. Product leaders must plan now to minimize competitive threats and take advantage of transient opportunities. Overview Strategic Planning Assumption Analysi ...

Analyst(s):   Kevin Quinn   |   Jim Hare   |   Roland Johnson   |   Eric Hunter   |   Alexandre Oddos   |   Craig Roth   |   Amarendra .   |   Julian Poulter   |   Chris Pang   |   Balaji Abbabatulla   |   Radu Miclaus   |   Yanna Dharmasthira
Premium Research May 2024
... Customer advocacy is a powerful tool that can fuel growth with new and existing customers. CMOs can use this research to help their teams design experiences that generate customer advocacy throughout the customer journey, empowering customers to champion their brand. Overview Introduction Analysis Gartn ...

Analyst(s):   Leah Leachman
Research Jan 2021
... COVID-19 heightened the financial burden already felt by automotive companies. But the pandemic is also becoming an accelerator in some technology areas, as OEMs pivot to adapt their strategy to a new reality. This report identifies ten trends with the greatest impact for automotive CIOs in 2021. Gar ...

Analyst(s):   Pedro Pacheco
Premium Research Sep 2023
... Gartner First Takes Fresh insights on emerging trends Generative AI has disrupted the conversational AI space. Due to the dynamically evolving nature of this space, applications and software engineering leaders should revisit or reevaluate their conversational AI initiatives to discern the best approa ...

Analyst(s):   Bern Elliot   |   Arup Roy   |   Stephen Emmott   |   Adrian Lee   |   Gabriele Rigon   |   Justin Tung
Webinar September 30 2024
Watch this complimentary Gartner webinar to find out how you can collect and evaluate important signals in the environment to drive innovation and gain competitive advantage.
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