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Premium Research Dec 2024
... As accounting continues to invest in automation, corporate controllers must assess the impact on employees’ roles, career trajectories and required skill sets. Controllers need to overcome traditional career silos and design experience-based career paths to improve accountants’ digital proficiency. ...

Analyst(s):   Hilary Richards
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Premium Research Aug 2025
... beliefs about competitive differentiation, value drivers and business models — not just for investment opportunities, but for their own investment process. Analysis Research Highlights Gartner Recommended Reading Gartner Research ...

Analyst(s):   Invest Research Team
Premium Research May 2025
... Marketing teams often face challenges in navigating multiple projects and processes, making investments in MWM platforms a priority for organizations. This note guides chief marketing officers to learn from the implementation experience of their peers shared on Gartner Peer Insights. Overview Peer Lessons ...

Analyst(s):   Peer Contributors
Premium Research Jun 2025
... many CSCOs. This research encourages CSCOs to prioritize innovation and offers ways for them to take accountability for innovation with strategy, process and culture, demonstrating future value. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Claudia Clemens   |   Teh Leng Tan
Premium Research Aug 2025
... Organizations struggling with unstructured content must opt for document management tools to enhance collaboration, ensure compliance and streamline content processes. This note guides application leaders to learn from the implementation experiences of their peers shared on Gartner Peer Insights. Overview Peer Lessons ...

Analyst(s):   Peer Contributors
Premium Research Jul 2025
... High-performing logistics leaders are successfully transforming their logistics operations using 4PL outsourcing models to remove process duplication, enhance data visibility and elevate decision making. This research provides guidance on how to optimize logistics operations through the deployment of ...

Analyst(s):   Chris Kina   |   Matthew Beckett
Premium Research Aug 2025
... Disjointed content teams operating in siloed planning processes lead to fragmented brand communications, inefficient resource use and delayed activation. CMOs can use these insights to ensure the brand is consistently expressed across all channels and teams in a high-quality fashion. More Detail Gartner ...

Analyst(s):   Rene Cizio
Premium Research Sep 2025
... make confident selection difficult. Gartner’s Agentic Compass frameworks give enterprise leaders clarity, structure and evidence in their evaluation processes to provide better outcomes. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Raymond Paquet   |   Gary Olliffe   |   Eric Goodness   |   George Brocklehurst
Premium Research May 2025
... stabilize operations. This research provides a framework for establishing stabilization and increasing the chances of successful efforts to optimize processes, reduce costs or scale operations. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Abdil Tunca   |   Jose Reyes
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