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Insight March 21 2024
... a TAM enables the product manager to focus on the specific needs of one set of customers. This selection should be based on: Customer needs/market challenges The competitive landscape Common technology needs or trends Macroeconomic trends and megatrends in a region or customer segment Phase 3: Define ...
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Webinar On-Demand
... identify areas for improvement •Best practice in ITFM competencies, current trends and future direction Return to this web page to watch the webinar. Contact us at gartnerwebinars@gartner.com with questions about viewing this webinar. ...

Analyst(s):   Bryan Hayes
Webinar On-Demand
... Agentic AI is rapidly growing as a topic of Gartner client interest. Searches on Gartner.com for Agentic AI are up some 200% in the first quarter of 2025. A rapid acceleration and increasing agency of AI agents necessitates a shift beyond traditional human oversight. As enterprises move towards complex ...

Analyst(s):   Daryl Plummer   |   Avivah Litan
Webinar On-Demand
... identify areas for improvement •Best practice in ITFM competencies, current trends and future direction Return to this web page to watch the webinar. Contact us at gartnerwebinars@gartner.com with questions about viewing this webinar. ...

Analyst(s):   Bryan Hayes
Premium Research Jun 2025
... The 2025 Tech Marketing Benchmarks are out. Tech CMOs can use this research to optimize marketing strategies and inform 2025 and 2026 marketing plans. Watch this video to get survey highlights around investment, demand generation, AI and brand awareness. Gartner Recommended Reading Gartner Research ...

Analyst(s):   Christy Ferguson
... Testing Services Worldwide Critical Capabilities 12/1/20 This Market is retired. Artificial Intelligence Applications in IT Service Management Critical Capabilities 10/29/24 Back to Top B B2B Marketing Automation Platforms Magic Quadrant 9/20/23 9/20/24 B2B Marketing Automation Platforms Critical Capabilities ...
Research Jul 2025
... client? Mobile applications are increasingly sources of financial loss and fraud for organizations. Cybersecurity leaders must follow mobile best practices to avoid data leakage from mobile devices and attacks on infrastructure and against their customers. Overview Strategic Planning Assumption Introduction ...

Analyst(s):   Dionisio Zumerle
Premium Research Apr 2024
... Customer digestion of previous purchases is impacting revenue growth in networking. Server vendors have seen increased orders, driven by demand for artificial intelligence. Storage demand usually lags server orders, so trends could improve. Gartner Research ...

Analyst(s):   Frank Marsala
Premium Research Mar 2025
... External trends exerting pressure on Communications’ value proposition have shifted the necessary competencies for future success. CCOs should review six newly important competencies that will enable their teams to meet evolving business demands. Gartner Research ...

Analyst(s):   Kelly McHale   |   Michelyne Chavez   |   Adam Herold
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