... CEOs and CFOs see eye-to-eye with CMOs on marketing’s role in supporting growth. “In today's landscape, delivering results is just the baseline for CMOs. To thrive, they must raise their leadership profile in the C-suite,” said Sharon Cantor Ceurvorst, VP, Research, in the Gartner Marketing Practice. “CMOs ...
Get more from Gartner
Interested in receiving proven business and technology insights, analyst guidance, benchmarks, diagnostics and more? Connect with a Gartner representative to learn more about becoming a Gartner client.
... Cybersecurity and IAM leaders must reevaluate their IAM programs to secure the novel risks of AI agent adoption and use. Insights from the IAM in the Age of AI Agents pickup team reveal how leaders are managing the machine identities of AI agents, ensuring secure and sustainable access management, and ...
... Gartner client? Small reasoning models (SRMs) will transform on-device intelligence, privacy, and cybersecurity with domain-specific precision, shifting the AI vendor race from LLMs to enterprise edge devices. Product leaders should invest in SRMs to deliver the next wave of GenAI solutions with advanced ...
... Access Insights Already a Gartner client? Traditional penetration testing is too slow for modern environments and threats. Cybersecurity leaders should follow a four-step journey to implement continuous offensive security testing, shifting from periodic, infrequent assessments to continuous trigger‑driven ...
... Already a Gartner client? Cyber regret looms on the horizon. CISOs enjoy an unprecedented period of cybersecurity investment and innovation — but years of low budget scrutiny lead to looming regret over unrealized value and missed opportunities. CISOsmust reduce cyber regret to an optimal level that ...
Analyst(s): Elizabeth Davis | Niyati Daftary | William Candrick
... Gartner forecasts U.S. state and local government enterprise IT spending will reach just over $125 billion by 2026. This presentation provides industry fundamentals for product leaders seeking to enter or expand a new product(s) or service(s) into the U.S. state and local government market. Gartner Research ...
... Security and risk management leaders struggle to identify where cyber-risk quantification can be used more effectively to drive business decisions. SRM leaders should consistently screen all decision requests to triage when CRQ is necessary to ensure analyses drive business value. Case Overview Proble ...
... help identify additional use cases in the future. 3. More mature companies that have good manual processes like labor management established should begin to assess more advanced solutions like process ergonomic monitoring. Gartner clients can read more in: TopTrendsin Supply Chain Technology for 2024. ...