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Announcement April 14 2025
... All data is estimated based on a preliminary study. Final estimates will be subject to change. The statistics are based on shipments selling into channels. Numbers may not add up to totals shown due to rounding. Source: Gartner (April 2025) In the U.S. market, HP was in the top spot with 25.1% market share ...
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... the customer acquisition level in terms of costs.” When asked about traffic quality, Christofakis added, “On average, we see a 7% to 9% conversion rate on our landing page form, indicating the traffic we receive from Gartner Digital Markets is a healthy mix. We engage top-of-funnel buyers who need nurturing ...
Research May 29 2026
... 4 Disruptions Service GMs Must Address to Drive Growth Prioritize the technologies shaping services growth Analyst: Katie Gove Growth is getting harder to achieve and easier to lose. Service GMs face mounting pressure to: Deliver aggressive revenue targets Differentiate in a rapidly evolving AI market ...
Conference September 08 2023
... making identity threat detection and response (ITDR) a top cybersecurity priority for 2022 and beyond. See Enhance Your Cyberattack Preparedness With Identity Threat Detection and Response for more information. Unfortunately, investment in IAM does not always result in better security or improved ...
Premium Research May 2025
... New CISOs must quickly engage stakeholders and convey cybersecurity’s value to gain trust and build relationships across the enterprise. Use this research to create and refine communication tactics, and craft compelling narratives to boost cybersecurity’s influence in the enterprise. Action Name Gartner ...

Analyst(s):   Christopher Mixter   |   Elizabeth Davis   |   Tom Scholtz
Announcement October 29 2024
... Will Be a Surge in Skills Development Needs Due to AI and Digital Trends in Next 3 Years ORLANDO, Fla., October 29, 2024 Leaders Are Discussing How to Supercharge Skills Development in the Age of AI at the Gartner ReimagineHR Conference, October 28-30, in Orlando As digital and AI trends continue to disrupt ...
... the third crucial step in fostering a customer-centric marketing approach. Leaders set the tone for the organization's culture, guiding its values, behaviors and priorities. For a customer-centric approach to permeate all aspects of your business, it must be championed from the top. It's the leaders who ...
... matters for their organization. Security is an essential factor for these team members: in the past three years we’ve surveyed software buyers about their most important purchase factors, security has always been in the top two. Review-reliant buyers modify or upgrade more often Technology buyers who consider ...
Insight September 30 2024
... nothing to deliver. To stay sharp, keep an eye on these trends: Breaking through the digital clutter: As always, marketing is a battle to be noticed in a noisy marketplace. To set your message apart, consider using nondigital channels that host less traffic (in-person roadshows, direct mail, VIP gifting ...
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