... Software Trends and Buyer Behavior Insights 2022 Adapt sales and marketing strategies to match the shifting preferences and behaviors of B2B buyers. In 2022, more than two-thirds of businesses globally plan to increase their investment in software. To capture this opportunity, software marketers must understand ...
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... Client Story Staying Ahead of Industry and Sales Tech Trends Hang Black, VP of Global Revenue Enablement for ZoomInfo describes the challenges she faces in her role as an Enablement leader, and how Gartner helps her stay ahead of changing industry trends and optimize her revenue tech stack. ...
... Access Insights Already a Gartner client? The number of enterprises using cellular connectivity in SD-WAN rollouts will roughly double from 2020 to 2023 with 5G, although growing from a small base. Trends pertaining to managed services, the IoT, edge computing and security will provide opportunities ...
... Conference is taking place May 19-20, 2026in Las Vegas, providing sales leaders with the latest research on AI-driven strategies, seller productivity, and transformative sales leadership. Follow news and updates coming out of the conference on the Gartner Newsroom and on X and LinkedIn using #GartnerSales ...
... The 2025 Gartner CIO and Technology Executive Survey provides valuable insights into investment services’ technology spending trends and digital investment priorities. CIOs can use this presentation to inform or validate their executive leadership’s key priorities. Gartner Research ...
... opportunity for CIOs and IT leaders to fill that IoT leadership void. Our eBook is your roadmap for effectively implementing IoT in your organization by addressing its top four challenges. Download a copy now to learn how to: Capture business value Address security risks Find the right talent Stay ahead ...
... With 70% of IT leaders citing security and governance as the top barrier to scaling AI, organizations must reposition governance from a reason to say no to AI into its key enabler. To do this, digital workplace, security and compliance teams must come together to manage oversharing, data loss and agent sprawl ...
Analyst(s): Max Goss | Rachel O'Farrell | Dan Wilson | Erin Pierre
... use lessons from the “doorman fallacy” story to prevent both, thereby increasing adoption and delivering high-value innovation through bottom-up and top-down efforts. Insights at a Glance Impact Brief Actions How to Execute Success Measures Gartner Recommended Reading Gartner Insights Abstract ...
... Please find below all of the presentations associated with the Gartner Research Board for Global CISOs Cycle 3 2026 Meeting. Gartner Insights Abstract ...