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Premium Research Mar 2024
... Product leaders must avoid competing for low-hanging fruit in a nascent market. Expanding the appeal by demonstrating business value, prioritizing high-demand use cases and underserved markets will help drive successful head-mounted display adoption. Overview Strategic Planning Assumptions Analysis ...

Analyst(s):   Ben Lee   |   Evan Brown   |   Tuong Nguyen   |   Kanishka Chauhan   |   Jon Erensen
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Premium Research Jan 2026
... CMO 2026 perennial priorities include things like growth and customer experience. However, AI use in buying, tech and market disruption are challenging marketing paradigms. This presentation provides research insights to help product leaders ensure their GTM strategy resonates with CMO buyer realities ...

Analyst(s):   Suzanne White
... that the use of the work or material in the manner complained of is not authorized by the copyright owner, its agent, or the law; and A statement that the information in your notification is accurate, and under penalty of perjury, that you are authorized to act on behalf of the owner of the allegedly ...
Research Jan 2026
... old-school account growth can’t keep pace with complexity in the market. Those who harness AI to unlock reimagined opportunities with personalized connection to stakeholders will win. Embrace the disruption — drive 20% to 30% growth in top accounts, or risk being replaced. Insights at a Glance Strategic ...

Analyst(s):   Jennifer Barry
Research Dec 2025
... a Gartner client? The IT Key Metrics Data (ITKMD) 2026 series analysis provides insight into IT Budget and IT Key Metrics Data comparison groups. This year’s sample is representative of nearly $19 trillion in total revenue and more than $625 billion in total IT spend collectively from 4,939 CIOs and IT ...

Analyst(s):   Prachi Tyagi   |   Aditi Sharma   |   Eric Stegman   |   Pankaj Mehta   |   Jamie Guevara
Premium Research Sep 2026
... opportunity to protect your organization from threat actors: 62% of breaches involve a human element. Use this presentation to educate your employees on secure behaviors as part of a secure behavior and culture program. When to Use Directions for Use Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Victoria Cason   |   Laura Wilson
Q&A December 09 2024
... Gartner.com. Members of the media can reference this material in articles with proper attribution to Gartner. Q: What are the top trends impacting chief sales officers as we look at the year ahead? A: As we head into 2025, there are three key trends CSOs must consider: Strong results are achieved through sales ...
Research October 28 2019
... difficult. A widening skills gap exacerbates the problem and can impede digital business transformation. To help address this challenge, we summarize the top trends and planning considerations across 10 key technology areas. Complete the form to get your free copy. ...
Research Sep 2023
... management software market grew 7.9% in 2022 to $10.4 billion. End-user organizations increasingly consider data management a singular discipline, prompting providers in data integration, data quality, master data management and metadata management to analyze market trends at this level. Overview Market Share ...

Analyst(s):   Sharat Menon   |   Robin Schumacher   |   Umang Dwivedi
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