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Premium Research Dec 2024
... key capabilities — domain-specific GenAI search, content analytics and knowledge management. Product leaders must understand emerging approaches to these technologies and act now to capitalize on innovations for differentiation. Overview Strategic Planning Assumptions Analysis Gartner Recommended Reading ...

Analyst(s):   Radu Miclaus   |   Roberta Cozza   |   Darin Stewart
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Premium Research May 2024
... simulation digital twins will represent a $379 billion opportunity by 2034, they are complex, costly and nontransferable across providers. Product leaders must educate stakeholders, improve technology capabilities and build ecosystems to drive revenue with associated technologies. Overview Strategic Planning ...

Analyst(s):   Evan Brown   |   Alfonso Velosa   |   Peter Middleton
Premium Research Jan 2024
... process optimization or new business models, product leaders struggle to monetize them. Product leaders must create flexible pricing strategies, differentiate their product and align to customer needs in order to maximize revenue. Overview Strategic Planning Assumption Analysis Gartner Recommended Reading ...

Analyst(s):   Danielle Casey   |   Alfonso Velosa   |   Ethan Cai
Premium Research Mar 2025
... signs show a business intelligence revolution with synthetic data moving far beyond augmentation and anonymization. Product leaders should capitalize on this opportunity to enhance competitiveness and drive innovation. Overview Strategic Planning Assumptions Analysis Gartner Recommended Reading Note 1 ...

Analyst(s):   Alys Woodward   |   Vibha Chitkara   |   Tuong Nguyen
Premium Research Nov 2024
... GenAI-capable ABM platforms revenue will reach $17.6 billion by 2034 and surpass non-AI ABM platforms revenue in 2027. New offerings in related martech categories and budget constraints are key challenges for the market. Product leaders should clarify GenAI differentiation and assess pricing models. ...

Analyst(s):   Ray Pun   |   Julian Poulter   |   Jenifer Silverstein
Premium Research Mar 2025
... broad implications for business and technology consulting services leaders serving both the public and commercial sectors. Plan for future disruptions in client demand and talent supply as well as secondary effects. Overview Analysis Gartner Recommended Reading Gartner Research ...

Analyst(s):   Matthew Brown   |   Mark McDonald
Premium Research May 2024
... AI content detectors. However, textual output from LLMs is not amenable to content detector tools. Instead of technology-based tools, product leaders must apply business and regulatory approaches to address the need. Overview Strategic Planning Assumptions Analysis Gartner Recommended Reading Note 1: Historical ...

Analyst(s):   Danielle Casey   |   Ray Valdes   |   Andrew Frank
... Maverick* Insights Reveal Agility as the Prime Source of Power A Gartner Trend Insight Report Analysts: Jamie Popkin, Frank Buytendijk “Agile” is now a familiar work style, but agility is also becoming a source of real power. This report explores the power struggles that will transform human-machine ...
Research May 2025
... Access Research Already a Gartner client? Cybersecurity and risk management continue to rate among CIOs’ top priorities. This research benchmarks how organizations that use formal IT risk management programs consistently stay on top of their most critical technology risk exposures. Overview Data Insights ...

Analyst(s):   Vibhor Kapil   |   Neeti Chandra
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