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... generate new technologies, augment or cannibalize existing tech. Tech and service providers must anticipate the impact of GenAI on products and services, and time their investment strategy accordingly. Those who do not act will risk shrinking growth or revenue decline. The Gartner Market Risk Projection for ...

Analyst(s):   Danielle Casey   |   Julian Poulter   |   Errol Rasit
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Premium Research Aug 2026
... Mergers and acquisitions present unique cybersecurity challenges that can influence the value, reputation, and operational stability of the organization. This tool equips CISOs to effectively brief the executives on key cybersecurity risks, priorities, and actions in the M&A process, supporting informed ...

Analyst(s):   Tisha Bhambry   |   Christopher Mixter   |   Rob McMillan
Research March 24 2026
... 2026 CFO Budget Priorities Benchmark your organization’s 2026 budget allocations against those of peers. Most CFOs plan to increase technology and AI spending in 2026, according to the Gartner CFO Budget Priorities Survey. Survey responses from more than 300 CFOs and senior finance leaders show strong ...
Premium Research Nov 2025
... Ongoing volatility in global trade, geopolitics and market dynamics challenge CSCOs’ ability to maintain up-to-date supply chain strategies. CSCOs can use findings from Gartner’s 2025 Agenda Poll to benchmark current strategies and make updates that will drive success going into 2026. Gartner Research ...

Analyst(s):   Snigdha Dewal
Research Sep 2026
... Access Insights Already a Gartner client? Cybersecurity governance relies on an effective steering committee, requiring cybersecurity leaders to secure business and executive support despite competing priorities. Use these practices to establish a clear charter, define accountability, secure active business ...

Analyst(s):   Fadeen Davis   |   Tom Scholtz   |   Niyati Daftary   |   Christopher Mixter
Premium Research Sep 2025
... budgeting increasingly complex. This research offers CFOs four clear U.S. economic scenarios with leading indicators and actions to confidently plan for 2026 and adapt as conditions evolve. Overview Conclusion Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Randeep Rathindran   |   Andrew Lubrano
Research Aug 2026
... Access Insights Already a Gartner client? Selecting an appropriate cybersecurity controls framework helps prioritize resources, improves risk visibility, and supports the success of the cybersecurity program. This note details criteria for selecting a primary framework aligned with your team’s and organization ...

Analyst(s):   Oscar Isaka   |   Victoria Cason   |   Tisha Bhambry   |   Alex Michaels
Premium Research Nov 2025
... AI-driven changes are not just technological — they will be strategic, structural, and cultural. In 2026, CMOs must lead the shift to hybrid human-agent teams, adopt a zero-based approach to channel strategy, and use AI to rapidly enhance marketing’s distinctive strengths. Overview Recommended Actions ...

Analyst(s):   Sharon Cantor Ceurvorst   |   Ewan McIntyre
Conference Highlight June 07 2022
... decisions in real time. Authentic Achievements in ESG: Sixty-three percent of Gartner Supply Chain Top 25 companies and masters score 10/10 on ESG. Human-centric digital automation: Leaders focus on reducing cognitive overload and make the development of a new employee value proposition a top priority. ...
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