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Research Oct 2026
... external cyberattacks. Proactive preproduction oversight mitigates these vulnerabilities, ensuring fast, secure rollouts. Overview Strategic Planning Assumption(s) Analysis What If? — What Future Scenario Must We Prepare For? So What? — Why Does This Matter? Now What? — What Specific Actions Must We Take ...

Analyst(s):   Meghan Hollis   |   Christopher Mixter   |   Marty Resnick
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Webinar On-Demand
... complimentary Gartner IT webinar as a Gartner expert delves into the 5 key issues and top challenges driven by the 5 trends affecting heads of EA. Additionally, we’ll cover the 5 corresponding actions heads of EA must take now to be successful. You will walk away from this session with answers to your ...

Analyst(s):   Saul Brand
Article May 04 2026
... approaches miss. By Steve Rietberg | May 4, 2026 AI-driven sales metrics expose critical performance gaps Traditional sales productivity metrics are failing chief sales officers (CSOs). In 2025, 31% of CSOs missed new customer acquisition targets and 26% fell short on customer growth. Economic and political ...
Premium Research Feb 2024
... tougher environment and prioritization of spend by customers. The always heightened threat environment, cybersecurity regulation and sustained geopolitical risks continue to push security’s priority to the top of the list. Gartner Research ...

Analyst(s):   Frank Marsala
Premium Research Apr 2024
... Security spending has normalized, but the always heightened threat environment, cybersecurity regulation and sustained geopolitical risks continue to push security’s priority to the top of the list. Security’s competitive dynamics could be altered by new platform marketing strategies. Gartner Research ...

Analyst(s):   Frank Marsala
Webinar On-Demand
... long-term growth, product managers must focus on where AI adds value to customers and internal processes. At the same time, the emphasis on security and the need to develop products using common platforms and components will bring significant changes. Product managers must collaborate with security and technical ...

Analyst(s):   Chris Meering   |   Clifton Gilley
Premium Research Oct 2025
... Gartner First Takes Fresh insights on emerging trends OpenAI’s ChatGPT Pulse, Instant Checkout via Agentic Commerce Protocol (ACP), and plans for an internal growth marketing platform mark a shift in how brands reach and convert customers. These updates, part of a broader trend among major AI players, are reshaping ...

Analyst(s):   Andrew Frank   |   Nicole Greene
Premium Research Oct 2025
... insights on emerging trends OpenAI will be able to purchase 160 million AMD shares and deploy up to 6 gigawatts of AMD GPUs in a multiyear agreement, solidifying AMD’s position as a viable alternative to NVIDIA for data center GPUs and rack-scale designs. This will further encourage the trend of hyperscalers ...

Analyst(s):   Gaurav Gupta   |   Jon Erensen   |   Naresh Singh
Complimentary Research January 27 2026
... emerging trends to maintain a competitive edge. This involves recognizing critical drivers and trends and learning from leading supply chain organizations. Strategy Execution Executing a supply chain strategy requires aligning initiatives with strategic goals, prioritizing investments based on business ...
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