... Access Insights Already a Gartner client? Workplace experience applications enhance employee interaction with the office. Enterprise application leaders must select vendors that fit their needs and adopt unified WEX platforms with AI and IoT integration to support hybrid work, streamline interactions ...
Analyst(s): Sohail Majumdar | Christopher Trueman
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... Access Insights Already a Gartner client? Transportation management systems help supply chain leaders optimize transport cost and service and manage disruptions. As requirements shift and the TMS market grows, the vendor landscape has become more complex. Supply chain technology leaders should use thi ...
Analyst(s): Manav Jain | Oscar Sanchez Duran | Brock Johns
... Email marketing involves delivering and optimizing messages such as newsletters and personalized communications, enhancing customer engagement over emails. This note guides digital marketing leaders to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended ...
... Access Insights Already a Gartner client? B2B organizations struggle to quickly and credibly demonstrate marketing ROI across complex, multichannel buying journeys. This research helps B2B demand generation leaders evaluate and select multitouch attribution tools that can address their requirements. Ov ...
Analyst(s): Amy Abatangle | Nina Maj Fjordvald | Sarah Brennan
... A 1Q26 Gartner Survey of Life Sciences Organizations reveals a clear disconnect between AI ambitions and maturity across data readiness, governance, and talent. CIOs and AI leaders can use this research to benchmark against peers and prioritize investments to operationalize AI at enterprise scale. In ...
... Access Insights Already a Gartner client? Heads of enterprise architecture can use demand sensing to align with enterprise strategy. By systematically scanning and interpreting demand signals, they can prioritize high-impact initiatives and enhance EA’s strategic value. Insights at a Glance Impact Brief ...
... Access Insights Already a Gartner client? WMS vendors are competing to resolve critical market demands like cost reduction, automation/robotics and AI support, usability, adaptability and ease of deployment. Supply chain technology leaders can use this research to understand the current state of the W ...
Analyst(s): Federica Stufano | Simon Tunstall | Rishabh Narang
... Access Insights Already a Gartner client? Regulations, technology and organizations are changing rapidly. CCEOs must learn how to use generative AI to move from stagnant, periodically updated policies, training and communication to guidance that keeps up with the pace of change. Insights at a Glance Imp ...