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Premium Research Mar 2025
... U.S. tariff policies present a diverse set of opportunities and barriers that vary across geographies. This research outlines key expectations and actions to help product leaders navigate U.S. market expansion ambitions and execution with greater clarity. Overview Strategic Planning Assumption Analysis ...

Analyst(s):   Peter Havart-Simkin   |   Annemarie Roussel   |   Raymond Paquet
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Premium Research Feb 2024
... Leading startups using GenAI for text generation are developing four key capabilities — general narrative, specialized narrative, narrative platform and code generation. Product leaders must determine if, when, and how to build these innovations into product and service offerings. Overview Strategic P ...

Analyst(s):   Anthony Bradley   |   Ray Valdes   |   Danielle Casey   |   Radu Miclaus
Research June 17 2024
... insights on important topics such as: Fostering collaboration and driving growth to attract and retain top marketing talent Delivering on an adaptive marketing strategy that aligns strategy, operations, and analytics Driving engagement and loyalty through customer experience Leading multichannel marketing ...
Announcement July 25 2023
... Conn., July 25, 2023 Gartner Survey Reveals Growth as Top Strategic Business Priority Shared by CFOs and CEOs Majority of CFOs and CEOs Still Rate Inflation as a Top Factor Damaging Their Organization, but Are Less Likely to Favor Raising Prices Than in 2022 Growth remains the top strategic business ...
Research Jan 2021
... Predicting the impact of technology is much easier than predicting the timing of global change. Following COVID-19, most will realize that global change is only one crisis away and must be dealt with continuously. This research will project a future based on a present filled with uncertainty. Gartner ...

Analyst(s):   Daryl Plummer
Research Jan 2022
... Access Insights Already a Gartner client? Organizations face fast-paced, increasingly complex changes in external and internal ecosystems. New technologies provide CIOs with approaches to manage complexity and connect and orchestrate across ecosystems, while complementing existing technology stacks and ...

Analyst(s):   Daryl Plummer   |   Carlie Idoine   |   Janelle Hill   |   Rita Sallam   |   Adrian Lee   |   Adrian Leow
Research Dec 2020
... A digital business is a data-driven business whose success depends on all employees being information workers who can “speak data.” Data and analytics leaders, including chief data officers, must become change agents focused on the transformational impacts of data-driven culture and data literacy. Ga ...

Analyst(s):   Alan D. Duncan
Premium Research Nov 2025
... Gartner First Takes Fresh insights on emerging trends Oracle offers embedded AI agents in its Fusion Applications suite (HCM, ERP, CX, SCM). Oracle Cloud Infrastructure underpins the AI capabilities for the Oracle Fusion Applications suite and Oracle’s legacy on-premises applications. ...

Analyst(s):   Patrick Connaughton   |   Balaji Abbabatulla   |   Tobi Bet
Premium Research Feb 2026
... Gartner First Takes Fresh insights on emerging trends xAI’s Grok for Business offers high reasoning capabilities, but model hallucinations, regulatory volatility, content moderation and integration gaps make it too risky for general enterprise adoption. Overview Gartner Recommended Reading Evolving Insights ...

Analyst(s):   Avivah Litan   |   Dan Wilson   |   Patrick Connaughton
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