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Research Oct 2025
... Access Research Already a Gartner client? To stay competitive online, CMOs of manufacturing and chemicals brands must proactively track how top players succeed. This research provides an analysis of the Digital IQ Index performance of 127 manufacturing and chemicals brands by digital marketing dimension ...

Analyst(s):   Alan Lopez   |   Philip Black   |   Yash Rastogi   |   Priyanka Narang
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Research Oct 2025
... efficiencies as companies grapple with economic challenges. This research compilation provides clear ways to help your team cut costs, optimize performance in top-priority areas and invest to help drive growth. Analysis Research Highlights Contributors Gartner Recommended Reading Gartner Research ...

Analyst(s):   Margaret Moore Porter   |   Chris Audet
Premium Research May 2025
... For the third year in a row, virtual assistants are anticipated to be the top HR software spend. Opportunistically, one-third (33%) are replacement solutions which points to early adopters’ inability to achieve value. This analysis provides product leaders with key insights into market opportunity. ...

Analyst(s):   Michelle Shapiro
Premium Research Aug 2025
... built by founders who simply know their market. They will be led by those who can shape their market with AI. Gartner interviewed founders and CEOs of top-performing unicorns to determine what is required for founders aspiring to breakout success. Overview Strategic Planning Assumption Analysis Gartner ...

Analyst(s):   Arup Roy   |   Ayelet Heyman
Research May 2025
... Gartner client? Chief audit executives continue to prioritize data analytics, with 76% citing advancing the use of data and analytics as their top priority in 2025. CAEs should use this research to benchmark their department’s use of data analytics and their data analytics software solutions. Overview ...

Analyst(s):   Audit Research Team
Premium Research Jun 2025
... While preference for incumbent vendors is the top choice in supply chain software purchases, regional preferences for these vendors vary. Understanding these dynamics is crucial for product leaders to determine their growth strategy for both retaining existing customers and acquiring new accounts. Data ...

Analyst(s):   Manav Jain
Premium Research Jul 2025
... Use this tool to rate your GenAI strategy against top tech providers. Based on data science analysis of provider survey data, the tool identifies the key practices of leading AI providers to help tech CEOs benchmark their readiness, prioritize investments and gain a competitive edge. When to Use Directions ...

Analyst(s):   Vuk Janosevic
Premium Research Jun 2025
... Every startup is in a race against time as AI accelerates the commoditization of technology, including IP and software itself. AI synergy effects focused on data and customer precision are reshaping product differentiation. This research is based on interviews with founders and CEOs of top-performing unicorns ...

Analyst(s):   Annemarie Roussel   |   Mark Wesker   |   Ayelet Heyman   |   Arup Roy   |   Vuk Janosevic
Premium Research Aug 2025
... This reference guide offers CIOs foundations, frameworks, examples and technologies to help organizations build and scale AI governance. It addresses top themes like formalizing AI governance, managing risks and meeting new AI agent challenges, with actionable steps for responsible AI oversight. Overview ...

Analyst(s):   Maheen Ahmad   |   Remi Gulzar   |   Aviral Vyas   |   Svetlana Sicular   |   Mike Rollings   |   Avivah Litan   |   Jessica Harrison   |   Lopa Sinha
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