... when market changes outpace orgs and ops evolution, inefficiencies compound. CMOs can mitigate execution drag by streamlining ad campaign work across in-house and agency resources. Gartner Research ...
Analyst(s): Eric Schmitt
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... Insights Already a Gartner client? Every security product leader must consider the disruptive forces in 2026 to align with the future direction of security — global attack surface grid, digital trust and authenticity platforms, preemptive exposure management, AI security and securing the industrialization ...
Analyst(s): Apeksha Kaushik | Mark Wah | Elizabeth Kim | Luis Castillo | Alfredo Ramirez IV | Jorge Lopez
... The security software market grew to $95.0 billion in 2024, at a growth rate of 13.9%. Endpoint protection (enterprise), security information and event management (SIEM), and cloud workload protection platforms were the growth-driving segments, with Microsoft, Cisco and Gen Digital leading in terms ...
Analyst(s): Shailendra Upadhyay | Sean ONeill | Rahul Yadav
... GenAI brings new security risks that banks must address to harness AI’s full potential. Banking CIOs can apply the Gartner framework for AI trust, risk and security management to improve reliability, explainability and security of AI implementations. Overview What You Need to Know Gartner Recommended ...
... system supply chains? The Gartner Healthcare Supply Chain Top 25 for 2023 identifies, celebrates and profiles the health systems demonstrating excellence in supply chain management. Now in its 15th year, the Gartner Healthcare Supply Chain Top 25 is an all United States health system ranking. Join this ...
Analyst(s): Eric O’Daffer | Salil Joshi | Kimberly Ennis
... business decision Cybersecurity investment is broken. Cybersecurity is now the top spend item on the technology investment list. Yet, making defensible business investments in cybersecurity remains a challenge. Investing in outcomes should be the focus. Cybersecurity investments should be based on specific ...
... Digital twins continue to expand along multiple pathways in oil and gas. CIOs should establish modular architectures, reusable components, integration skills and governance processes to sustain the value of both multiplying specialist digital twins and highly complex, composite digital twins. Overview ...
... Gartner clients can read more inTopTrendsin Privacy Driving Your Business Through 2024. Learn about the top priorities for security & privacy leaders in 2022 in the complimentary Gartner ebook 2022 Leadership Vision for Security & Risk Management Leaders. Gartner Security & Risk Management Summit Gartner ...
... Access Insights Already a Gartner client? As organizations delegate work to AI agents powered by large language models, enterprise knowledge assets can silently degrade over time. For heads of EA, the challenge is not AI adoption, but governing enterprise truth through knowledge integrity governance, ...