... processes are hampered by ineffective descriptions of the organization’s existing capabilities and increasingly complex vendor offerings. Marketing operations leaders can use this guide to implement an outcome-focused process to identify their best-fit vendor. Gartner Research ...
Analyst(s): Priyanka Parthasarathi
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... Distributed global teams often face inefficiencies in managing buyer engagement across multiple channels. CMOs can learn from how Sanofi developed a global content operations model and built the case for omnichannel engagement with sales to increase operational efficiency. Gartner Research ...
Analyst(s): Martin DeWitt | Sharon Cantor Ceurvorst
... Sales engagement applications help sellers manage and execute sales activities and workflows across various channels. This note guides sales operations leaders to learn from ratings and reviews by their peers shared on Gartner Peer Insights. Gartner Recommended Reading Methodology Gartner Research ...
... Heads of infrastructure and IT operations can find themselves facing a “move everything to the cloud now” mandate. Use a “think in thirds” approach to counter unrealistic expectations for cloud transformation and provide a framework for cloud adoption. Gartner Research ...
... Sales operations leaders must optimize seller headcounts to achieve revenue targets amid changing budgets and buyer requirements. To achieve this, leaders must triangulate across three sizing methods to rightsize their sales force. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...
Analyst(s): Dave Egloff | Betsy Gregory-Hosler | Tyler Huguley
... Applying sustainability principles to operations can improve costs and productivity. Manufacturing strategy leaders can begin by learning how Diageo transformed its largest packaging site in Leven, Scotland, to create significant savings and a sustainability beacon for its manufacturing network. Gartner ...
... Learn how organizations in your industry are applying digital technologies to transform their products and services, customer channels, and operations. See examples from the automotive and transportation, banking and financial services, health care and pharmaceuticals, and retail industries. Gartner ...
... COVID-19 is challenging organizations to keep customer service operations running while meeting needs for employee isolation. Application leaders for customer service technology should use these best practices for implementing work-at-home initiatives during times of uncertainty. Gartner Insights Abstract ...
... Emergent disruptive societal, technological, economical, environmental, political, and legal forces introduce uncertainty and unpredictability in CSP operations. CIOs can use these CSP scenarios to influence their company’s vision, impact business decision making and implement feasible I&T strategy. Gartner ...