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Research May 12 2020
... across different age cohorts adjust to the uncertainty from the COVID-19 crisis, marketing leaders should anticipate broader consumer preferences to trend toward Gen Z behavior. ...
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Research April 29 2019
... 2019 Amazon is innovating to drive higher margins from its existing 100 million Prime members, making it imperative for brands to understand consumer trends on the platform. This study incorporates Gartner consumer and culture insights survey data to evaluate Prime consumer characteristics and how Amazon ...
Research Jan 2024
... monitor, prioritize, deliver and deploy technology and innovations. CIOs must look beyond technology to understand opportunities and impacts of current trends and anticipate the next opportunity. Scope Analysis Topics Suggested First Steps Essential Reading Gartner Research ...

Analyst(s):   Christian Stephan   |   Peter Skyttegaard   |   Daniel Sun   |   Darren Topham
Premium Research Jan 2024
... The intersection of AI and video capture creates opportunities to identify hazards in real time, prevent accidents and predict trends. CIOs must create a strategy to leverage computer vision to improve worker safety and well-being, while mitigating the associated risks. Overview Introduction Description ...

Analyst(s):   Nick Ingelbrecht   |   Lillian Oyen-Ustad
Research Jan 2025
... marketing, driving divergent best practices that maximize ROI. Benchmark yourself against peers and navigate critical trends affecting your industry, including evolving customer behaviors, shifts in competitors’ strategies and new digital best practices. Scope Analysis Topics Suggested First Steps Essential ...

Analyst(s):   Matt Moorut
Research Jan 2025
... Access Research Already a Gartner client? Product introduction is the set of cross-functional activities to launch and sell a product. The trend toward continuous delivery means product or offering managers need to more effectively collaborate with internal stakeholders to create efficient product introduction ...

Analyst(s):   Chris Meering
Research Jan 2025
... decisions. Product leaders need deep industry insights to plan and execute product and go-to-market strategies that address key business and technology trends, such as AI, and deliver real client value. Scope Analysis Topics Suggested First Steps Essential Reading Gartner Research ...

Analyst(s):   Veronica Walk
Premium Research Jul 2024
... of risk without market insights. Product leaders must be equipped with the latest insights around tech buying behaviors, emerging technologies and trends, and the competitive dynamics within markets to shape successful results for their businesses. Scope Analysis Topics Suggested First Steps Essential ...

Analyst(s):   Emil Berthelsen
Premium Research Sep 2024
... customer advisory board is a key forum for revenue and retention leaders to forge a strong bond with major customers, validate priorities and market trends. Anglepoint runs a successful CAB that keeps members engaged by choosing customers of similar maturity and size who help co-create the agenda. Case ...

Analyst(s):   Maria Marino
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