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Research Jul 2024
... market demonstrated strong growth in 2023, with a revenue of $26.3 billion and a growth rate of 14.4%, indicating an increase in HR technology investments. The EMEA region experienced the highest growth rate, 16.3%, compared with 14.1% in the Americas and 11.3 % in APJ. Overview Market Share Data Overall ...

Analyst(s):   Anand Chouksey   |   Akshita Joshi
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... bidding between October 2023-October 2024. Includes only vendor campaigns whose monthly budgets varied no more than 10% MoM. 2024 Gartner Tech Marketing Strategy Survey, Gartner. Get the Gartner Digital Markets Newsletter Connect. Convert. Thrive. Connect to millions of in-market software buyers around ...
Premium Research Jan 2026
... revenue growth, stronger brand alignment, and better performance across awareness, consideration, conversion, and loyalty goals. In addition, these CMOs share distinct approaches in how they manage brand strategy and measure success. Gartner Insights Abstract ...

Analyst(s):   Christy Ferguson
Webinar February 17 2026
Watch this complimentary Gartner audit webinar to benchmark your 2025 plans and gain insights that will help you address your top business challenges.
Research Apr 2026
... covering data readiness, retrieval foundations, developer experience, and value measurement so agents remain reliable, governed, and cost-effective in production. Insights at a Glance Strategic Planning Assumption Impact Brief Actions How to Execute Success Measures Contributors Gartner Recommended ...

Analyst(s):   Aaron Harrison   |   Haritha Khandabattu
Premium Research Feb 2026
... Any time spent on the wrong priority risks your credibility. Focus on the mission-critical priorities of today’s CFOs to shape your achievements early on, using these insights to accelerate your impact. Action Name Gartner Insights Abstract ...

Analyst(s):   Noah Gardner   |   Shannon Cole
Premium Research Feb 2026
... As a new CSCO, any time spent on the wrong priority risks your credibility. Focus on the mission-critical priorities of today’s CSCOs to shape your achievements early on, using these insights to accelerate your impact. Action Name Gartner Insights Abstract ...

Analyst(s):   Mónica Pellerano
Premium Research Feb 2026
... Any time spent on the wrong priority risks your credibility. Focus on the mission-critical priorities of today’s CHROs to shape your achievements early on, using these insights to accelerate your impact. Action Name Gartner Insights Abstract ...

Analyst(s):   Eva Johnson
Premium Research Feb 2026
... Agentic AI offers CMOs a chance to redefine marketing’s impact, yet true AI agents are still nascent. Still, CMOs who act now can scale and benefit as the technology matures, while those who wait risk falling behind. Use this research to benchmark your AI strategy against high performers. Insights at ...

Analyst(s):   Julia Multedo   |   Michael McCune
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