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Research Feb 2026
... Access Insights Already a Gartner client? Most CMOs rely on emotional brand insights and campaign creative examples to inspire the organization during brand launches. The most successful CMOs instead focus on change management, engaging leaders and cross‑functional teams early to align behaviors, deci ...

Analyst(s):   Sharon Cantor Ceurvorst   |   Julie Reeves
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Premium Research Feb 2026
... barrier to adoption. This note outlines how HR business partners can address employee concerns around the ambiguity of AI-driven role changes, fairness in decisions and the responsible use of data. Insights at a Glance Employees’ Fears of AI Why This Matters for HRBPs Actions for HRBPs to Tackle Employees ...

Analyst(s):   Ishita Sharma
Premium Research Feb 2026
... To scale growth and drive value, CSCOs cannot just stop at AI adoption and move past AI-human collaboration. This note guides CSCOs to lead supply chain talent that co-evolve with AI, harness AI-human team intelligence to reduce collaboration frictions, and rearchitect workflows with agility. Insight ...

Analyst(s):   Mel Mohamednur
Premium Research Mar 2026
... Becoming future-ready, architecturally, requires adapting to trends as they emerge on the horizon. This research identifies key social trends that heads of enterprise architecture must track due to their impact on technology adoption, governance adherence, skills development, and end-user experience. ...

Analyst(s):   Benjamin Arnberg   |   David Sugden   |   Rimma Gurevich
... bidding between October 2023-October 2024. Includes only vendor campaigns whose monthly budgets varied no more than 10% MoM. 2024 Gartner Tech Marketing Strategy Survey, Gartner. Get the Gartner Digital Markets Newsletter Connect. Convert. Thrive. Connect to millions of in-market software buyers around ...
Conference Highlight June 07 2022
... to converge their physical and cyber risk approaches in operations.” “CSCOs need to proactively ensure their own operational energy security by implementing self-generation projects. They cannot expect to solely rely on the grid as they have done in previous years." “The energy system itself is transforming ...
Research September 06 2018
... 2018 Supply Chain Top 25 Learn how these 25 companies are benefiting from leading technology trends and initiatives Analyst(s): Brock Johns and Christian Titze “We love technology!” In the past, this was not a phrase that supply chain leaders commonly used. However, as organizations scramble to adapt ...
Research Aug 2024
... automation growth of 7.2% in 2023 was primarily driven by organizations looking to improve the employee experience and gain efficiencies through automation. This growth was tempered by slowing growth in cloud and container management. DA revenue reached an estimated $15.8 billion in 2023. Overview Market Share ...

Analyst(s):   Shailendra Upadhyay   |   Umang Dwivedi   |   Laurie Wurster   |   Colin Fletcher
Premium Research Oct 2024
... go-to-market strategies for technology suppliers are the timing of top technology trends and relevance to insurers. Product leaders can use this research to launch and build effective solutions for insurers and demonstrate future readiness in product roadmaps. Overview What You Need to Know Gartner Recommended ...

Analyst(s):   Kimberly Harris-Ferrante   |   Gregor Petri   |   Sham Gill   |   James Ingham   |   Laurie Shotton
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