... Encouraging a customer-centric culture is difficult but is possible when CMOs responsible for customer experience plan and execute a CX strategy for top-down plus bottom-up success. Overview Introduction Analysis Gartner Recommended Reading Gartner Research ...
Analyst(s): Augie Ray
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... of what it means to be human. As workers and citizens see technology as an enhancement of their abilities, the human condition changes as well. CIOs in end-user organizations must understand the effects of the change and reset expectations for what technology means. Analysis What You Need to Know The ...
Analyst(s): Richard Hunter | Gene Alvarez | Janelle Hill | Frances Karamouzis | Rita Sallam | Brian Prentice | Daryl Plummer | Yefim Natis | Dennis Gaughan | Jason Daigler | Marty Resnick | Avivah Litan
... and Support leaders must identify and address the key challenges impacting chat performance. This infographic equips leaders with insights into the top five issues of live chat failures and provides actionable strategies to improve overall chat performance. Overview Gartner Recommended Reading Gartner ...
... transformations to improve functional efficiency and strategic impact, but only 52% consider their HR transformations successful. CHROs should leverage the top lessons learned from their peers to avoid crucial pitfalls and successfully meet their HR transformation goals. Overview Introduction Analysis Gartner ...
... Tech CMOs can use this research roundup to optimize technology marketing strategies and inform 2026 marketing plans. The tech marketing benchmarks insights focus on investment, marketing performance contributions, demand generation, AI and generative AI, account-based marketing and brand awareness. A ...
... Access Research Already a Gartner client? CIOs under budget pressure risk cutting the wrong things in the wrong ways. These traps erode execution, cost savings, value and morale. Avoid them by knowing what not to cut, when to go deeper and how to align spend before short-term fixes become long-term regrets ...
Analyst(s): Val Sribar | Robert Naegle | Cesar Lozada
... Operational inefficiencies and compounding economic pressures demand revenue cycle management optimization and automation. Healthcare provider CIOs can use this three-pronged approach to maximize value from existing RCM systems and ensure ROI from targeted AI and GenAI deployments. Insights at a Glan ...
... The emergence of AI agents will fundamentally change the way procurement operates, requiring new strategic competencies. To get there, CPOs must double down on data quality and governance, evolve to a digital-first culture and increase procurement risk thresholds to deliver new business impacts. Anal ...
... AI is no longer experimental in R&D; it’s operational. From design augmentation to simulation acceleration, AI is reshaping how R&D organizations discover, develop and deliver innovation. This research distills the most urgent questions R&D leaders are asking Gartner about AI and provides the answers ...