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Research Jun 2026
... Access Insights Already a Gartner client? When organizations perceive a trade-off between buying software quickly and achieving a good deal, they set themselves up to meet only one of those goals. IT sourcing, procurement and vendor management leaders can use this research as a guide to achieve optimal ...

Analyst(s):   Dawn Hubbard   |   Justin Galentine
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Research Jun 2026
... strategic direction and confirming stakeholders’ willingness to invest required budget and effort. Insights at a Glance Impact Actions Driving Stakeholder Buy-In for HR Strategic Plans Success Measures Contributors Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Robin Boomer
Research Oct 2026
... Access Insights Already a Gartner client? The AI buying authority in banking isn’t a persona; it’s a value center based on a buyer’s relationship to the value AI creates. Which role or persona holds a specific value mandate will shift across use cases and buying teams. Winning deals in banking requires dynamic ...

Analyst(s):   Matt Miller   |   Jeff Casey
Premium Research Oct 2026
... in the upcoming year, executive leaders are under pressure to generate significant AI ROI. This guide helps CHROs deliberately design the employee experience through AI transformation to increase the organization’s chances of delivering its AI ambitions. Overview Gartner Insights Abstract ...

Analyst(s):   Sarah Jackson
Research Oct 2026
... Access Insights Already a Gartner client? Customer experience management is an organizationwide discipline that requires continuous focus to evolve. Gartner’s CX Management Maturity Model can help revenue and retention leaders gauge their organization’s CX maturity and identify practical and effective ...

Analyst(s):   Michael Chiu   |   Maria Marino   |   Michael Maziarka
Research Aug 2026
... Access Insights Already a Gartner client? An intelligent front door solves the confusion of fragmented multichannel service experiences with a single-entry unified conversational interface. While a digital IFD is a popular starting point, this research provides guidance for when voice AI is the most ...

Analyst(s):   Jennifer MacIntosh   |   John Quaglietta   |   Ian Elliott
... Client Story Rossmann Accelerates Digital Transformation and Customer Experience Dirk Rossmann GmbH, a leading German retailer, faced the challenge of scaling its IT capabilities to support rapid business growth and evolving customer expectations. With a focus on digital transformation and optimizing ...
Premium Research Jul 2026
... Fragmented procurement experiences create user friction, inconsistent engagement and limited visibility into demand. Procurement technology leaders can use intake capabilities to simplify access to procurement, improve adoption and enhance stakeholder experience. Insights at a Glance Issue Impact Implications ...

Analyst(s):   Naveen Mahendra   |   Chaithanya Paradarami
Research May 2026
... Fragmented and high-volume change communication makes it difficult for employees to identify what requires action. CHROs can improve employees’ change experience by centralizing and governing change communications and empowering employees to translate information into action. Insights at a Glance Impact Actions ...

Analyst(s):   Kayla Velnoskey   |   Jonah Shepp
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