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Premium Research Jul 2026
... decision speed, leading to missed opportunities in an AI era. ERX flips the script, with real-time orchestration, composable extensions, user-first experiences and native intelligence driving faster decision velocity and continuous adaptability to volatility. Insights at a Glance Strategic Planning Assumptions ...

Analyst(s):   Evun Wyer   |   Neha Ralhan   |   Johan Jartelius
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Premium Research Aug 2026
... retail network targeting consumers and enterprises. CSPs should pivot their portfolios from raw coverage claims to high-density urban quality of experience and sovereign edge computing. Strategic Planning Assumption Analysis Gartner Recommended Reading Evolving Insights History ...

Analyst(s):   Khurram Shahzad   |   Peter Liu   |   Pulkit Pandey
Research Aug 2026
... investment with operational readiness, not just media performance. This note outlines how to incorporate location-level capacity, conversion, and customer experience signals into media investment decisions. Insights at a Glance Impact Actions Cautions How to Execute Success Measures Gartner Recommended Reading ...

Analyst(s):   Jessica Dervyn
Premium Research Aug 2026
... of Salesforce’s vision for headless CRM. They should determine its impact on their organization’s Salesforce spend, end-user data access and user experience. Analysis Contributors Gartner Recommended Reading Evolving Insights History Evolving Insights History ...

Analyst(s):   Simon Whight   |   Tad Travis   |   Jo Liversidge
Premium Research Aug 2026
... excellence. By placing a focus on defining service principles with AI, CHROs can enable HR service teams to manage quality and personalize the employee experience. Insights at a Glance Issue Impact More Detail Contributors Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Nicole Paripurana
Premium Research Jul 2026
... Marketing leaders perceive brand strategy as a resource-intensive undertaking, fueled by complicated previous experiences, complex agency proposals, and a lack of industry-standard terminology. Instead, simplify the process by focusing on positioning and personality as the essential components that matter ...

Analyst(s):   Julie Reeves
Research Jul 2026
... generative AI are transforming translation, enabling leaders to expand language coverage, improve quality, ensure compliance, and boost customer experience — driving market growth, engagement, and new revenue in global digital ecosystems. Insights at a Glance Impact Actions How to Execute Success Measures ...

Analyst(s):   Rupinder Chandhok   |   Brady Holbrook
Premium Research Sep 2026
... adherence and efficient cost tracking. This note guides heads of IT sourcing, procurement and vendor management to learn from the implementation experience of their peers shared on Gartner Peer Insights. Overview Peer Lessons Learned Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Peer Community Contributor
Research Sep 2026
... the transition to agentic commerce. Digital commerce leaders should use this maturity model to assess maturity, and to progress from AI-assisted experiences to autonomous commerce. Insights at a Glance Impact Actions How to Execute Success Measures Gartner Recommended Reading Gartner Insights Abstract ...

Analyst(s):   Sandy Shen   |   Greg Carlucci
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