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Research Sep 2024
... Access Research Already a Gartner client? Good user experience is essential to successful software products, but hard to deliver. Software engineering leaders should have their teams assess these Cool Vendors for integration into enterprise development processes to enhance UX and increase productivity ...

Analyst(s):   Will Grant   |   Jim Scheibmeir   |   Brent Stewart
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Premium Research Feb 2025
... This webinar is based on the 2025 Gartner HR Technology Employee Experience Survey. HR technology leaders can use insights from employees’ perspectives on adoption levels, current value and future importance of HR technologies to design technology roadmaps and innovation and investment strategies. Session ...

Analyst(s):   Nini Longoria
Research Jul 2025
... Access Research Already a Gartner client? Seventy-two percent of customer service and support leaders experience buyer’s regret when investing in new technology. To avoid this, orient purchase decisions around achieving business outcomes, rather than securing the latest technical features and capabilities ...

Analyst(s):   Alexandre Oddos   |   Eric Keller   |   J.J. Moncus
eBook May 21 2026
... scalability and customer needs for profitable growth by 2026. Winning the AI vendor race is a critical ask for every CPO As the AI vendor race intensifies, CPOs and product leaders must embrace innovative technologies, invest in scalable AI solutions and align offerings with evolving customer needs. Success ...
Complimentary Research June 24 2025
... channels, human-led interactions and even hybrid experiences. By creating a system where sellers and digital channels work together to help customers learn, CSOs and their teams can create a customer experience that buyers value. Deliver value to customers Buying groups change rapidly and sellers need to ...
Premium Research May 2024
... should prioritize expansion through partnerships to support new vertical use cases and invest in generative AI to revolutionize the overall user experience. Overview Strategic Planning Assumption Analysis Background and Context Gartner Recommended Reading Note 1: Methodology and Evaluation Criteria ...

Analyst(s):   Brian Doherty   |   Kelli Smith
Premium Research Jul 2025
... provide information or guidance that makes the customer more confident in their purchase and helps them get more out of it. When done successfully, it boosts customer loyalty. This research outlines the tenets of a value enhancement strategy for customer service and support leaders. Overview Introduction ...

Analyst(s):   Melissa Fletcher   |   Michael Rendelman
Webinar On-Demand
... organizations could see a 300% increase in fraud attempts over 2023 levels. Join this complimentary Gartner customer service and support webinar as Gartner experts discuss 2025 predictions on how voice-based customer service will change and share recommendations to mitigate associated risks. You will walk away from ...

Analyst(s):   Christopher Sladdin   |   Patrick Quinlan   |   Jason Bridge
... Focus on recruiting user reviews, which serve not only as a powerful boost to your business’s reputation but also as real-time indicators of shifts in customer sentiment and expectations. Use reviews as a valuable source of information on new buyer needs, and as a means to reach critical B2B buyers in the ...
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